Launch Your Podcast in 30 Days
What if you could launch a podcast that actually brings customers to your business? That’s the difference between treating podcasting as “content” and treating it as a growth channel.
What you’ll learn
- Podcast and Brand Clarity – Craft a podcast elevator pitch that makes it crystal clear who you help, how you help, and why your show matters.
- Your Launch Style – Choose your launch style, map episodes, and release with momentum so you don’t stall out.
- Get Ears On Your Podcast – Use Krystal’s five tools to grow your listener base: teasers, website, SEO, email, branding.
- Convert Listeners into Leads – Connect your podcast to your business funnel so episodes drive action, not just plays.
- Growth That Supports You – Learn how podcasting supports your bigger goals: services, digital products, partnerships, and more.
Starting a podcast feels exciting… until you hit the gear rabbit holes, overthink every decision, and wonder if anyone will ever hear you. That’s where most people stall out.
But here’s what most don’t see: podcasting is one of the few media that still captures real attention. Podcast ads today get nearly twice the attentiveness of social media, digital video, or TV ads (Audacy). And in the U.S., about 104 million people tune in weekly (Blubrry, 2025).
That means your future customers are already listening… waiting for someone in your niche to speak directly to them.
That’s why Launch Your Podcast in 30 Days was created.
Instead of spinning your wheels trying to make everything perfect, this course gives you a straight path forward. From your first idea to launch day. More strategy, less second-guessing.
Krystal Proffitt knows what it’s like to overcomplicate things—she’s been there herself. Now with more than 1,000 podcast episodes, 400+ YouTube videos, and a best-selling book under her belt, she’s boiled it all down. The mistakes, the lessons, the shortcuts… so you don’t have to learn them the hard way.
Here’s what you’ll actually get inside:
- A 30–60 second elevator pitch you can say without stumbling, so people instantly get your show.
- A launch style and plan that fits your life, not one that burns you out.
- Promotion strategies that feel doable: teasers, SEO, email, a simple website. No chasing every new trend.
- A way to tie your podcast into your business funnel, so episodes turn into leads—not just downloads.
By the end, it won’t just be a podcast. It’ll be your voice in the market. A platform that builds authority.
And most importantly… a way to spark real conversations with the people who matter to your business.
Meet your teacher
Krystal Proffitt
Host, The Proffitt Podcast
Krystal Proffitt is a podcasting expert, content strategist, and Amazon best-selling author who has built her career around helping entrepreneurs turn their ideas into shows that actually work for their business.
She’s the host of The Proffitt Podcast, where she’s published more than 1,000 episodes breaking down podcasting and content creation into simple, repeatable steps. On YouTube, she’s released over 400 videos walking creators through gear, editing, and growth strategies.
Her work has taken her from recording at home to speaking on major stages, including Ramsey Solutions’ Influencer Event, Amy Porterfield’s Momentum Membership, and Podcast Movement. Along the way, she’s written a best-selling book and built a library of resources that guide entrepreneurs from “I don’t know where to start” to launching a show they’re proud to share.
Krystal is known for her practical frameworks and approachable style—making podcasting less overwhelming and more about building trust, authority, and connection.
Introduction
3 min
Lesson overview
0 min
Lesson 1 - Know your why and set your goals
7 min
Lesson 2 - Choosing your podcast topic, title & tagline
14 min
Lesson 3 - Deciding on your ideal listener
11 min
Lesson 4 - How to plan your first 20 episodes
11 min
Lesson 5 - Critical components of formatting podcast episodes
13 min
Lesson overview
1 min
Lesson 1 - Getting started with equipment & recording basics
23 min
Lesson 2 - How to plan and record your first podcast episode
10 min
Lesson 3 - How to talk to yourself & master solo episodes
10 min
Lesson 4 - The secrets to great podcast interviews
24 min
Lesson 5 - Designing and selecting your podcast's cover art & music
16 min
Lesson 6 - Podcast description & show notes
22 min
Lesson overview
0 min
Lesson 1 - Key to project & time management with deadlines
11 min
Lesson 2 - Key to content calendar management
11 min
Lesson 3 - Key to podcast production workflows & management
25 min
Lesson overview
0 min
Lesson 1 - How to launch your podcast: 2 approaches
6 min
Lesson 2 - Setting up your podcast hosting site
19 min
Lesson 3 - Selecting & announcing your podcast launch date
9 min
Lesson 4 - Developing your impressive podcast launch plan
16 min
Lesson overview
1 min
Lesson 1 - How to nail your podcast elevator pitch
10 min
Lesson 2 - The 5 most effective tools for podcast promotion
35 min
Lesson 3 - How to get podcast reviews & what to do with them
15 min
Lesson 4 - 6 smart ways to make money with a podcast
40 min
Lesson 5 - Understanding podcast ads & episode optimization
19 min
Lesson overview
1 min
Lesson 1 - Reach new audiences by guesting on podcasts
21 min
Lesson 2 - How to batch podcast content like a pro
12 min
Lesson 3 - Understanding stats, how to analyze & track your numbers
17 min
Lesson 4 - Listen to your people & survey your audience
12 min
Mai-kee Tsang - Podcast guesting masterclass
36 min
Ona Oghogho - Recording an in-person podcast interview
19 min
Travis Albritton - Podcast editing
26 min
Organizing your podcast audio files
10 min
Audacity - Recording
4 min
Audacity - Basic functions
6 min
Audacity - Importing
3 min
Audacity - Mixing tracks
5 min
Audacity - Deleting/ editing out
4 min
Audacity - Exporting
2 min
Buzzsprout - Get connected to directories
11 min
Buzzsprout - Setup hosting site account
6 min
Buzzsprout - Uploading audio files
10 min
Buzzsprout - Reading stats
16 min
Hindenburg Pro - Recording
3 min
Hindenburg Pro - Basic functions
4 min
Hindenburg Pro - Importing
3 min
Hindenburg Pro - Mixing tracks
7 min
Hindenburg Pro - Exporting
4 min
Module 1 - Lesson 1 Worksheet
Lesson 1 - Know your why and set your goals > Lesson 1 - Know your why and set your goals
Module 1 - Lesson 2 Worksheet
Lesson 2 - Choosing your podcast topic, title & tagline > Lesson 2 - Choosing your podcast topic, title & tagline
Module 1 - Lesson 3 Worksheet
Lesson 3 - Deciding on your ideal listener > Lesson 3 - Deciding on your ideal listener
Module 1 - Lesson 4 Worksheet
Lesson 4 - How to plan your first 20 episodes > Lesson 4 - How to plan your first 20 episodes
Module 1 - Lesson 5 Worksheet
Lesson 5 - Critical components of formatting podcast episodes > Lesson 5 - Critical components of formatting podcast episodes
Module 2 - Lesson 1 Worksheet
Lesson 1 - Getting started with equipment & recording basics > Lesson 1 - Getting started with equipment & recording basics
Module 2 - Lesson 2 Worksheet
Lesson 2 - How to plan and record your first podcast episode > Lesson 2 - How to plan and record your first podcast episode
Module 2, Lesson 3 Worksheet
Lesson 3 - How to talk to yourself & master solo episodes > Lesson 3 - How to talk to yourself & master solo episodes
Module 2 - Lesson 4 Worksheet
Lesson 4 - The secrets to great podcast interviews > Lesson 4 - The secrets to great podcast interviews
Module 2 - Lesson 5 Worksheet
Lesson 5 - Designing and selecting your podcast's cover art & music > Lesson 5 - Designing and selecting your podcast's cover art & music
Module 2 - Lesson 6 Worksheet
Lesson 6 - Podcast description & show notes > Lesson 6 - Podcast description & show notes
Module 3 - Lesson 1 Worksheet
Lesson 1 - Key to project & time management with deadlines > Lesson 1 - Key to project & time management with deadlines
Module 3 - Lesson 2 Worksheet
Lesson 2 - Key to content calendar management > Lesson 2 - Key to content calendar management
Module 3 - Lesson 3 Worksheet
Lesson 3 - Key to podcast production workflows & management > Lesson 3 - Key to podcast production workflows & management
Module 4 - Lesson 1 Worksheet
Lesson 1 - How to launch your podcast: 2 approaches > Lesson 1 - How to launch your podcast: 2 approaches
Module 4 - Lesson 2 Worksheet
Lesson 2 - Setting up your podcast hosting site > Lesson 2 - Setting up your podcast hosting site
Module 4 - Lesson 3 Worksheet
Lesson 3 - Selecting & announcing your podcast launch date > Lesson 3 - Selecting & announcing your podcast launch date
Module 4 - Lesson 4 Worksheet
Lesson 4 - Developing your impressive podcast launch plan > Lesson 4 - Developing your impressive podcast launch plan
Module 5 Worksheet
Lesson overview > Lesson overview
Module 5 - Lesson 1 Worksheet
Lesson 1 - How to nail your podcast elevator pitch > Lesson 1 - How to nail your podcast elevator pitch
Module 5 - Lesson 2 Worksheet
Lesson 2 - The 5 most effective tools for podcast promotion > Lesson 2 - The 5 most effective tools for podcast promotion
Module 5, Lesson 3 Worksheet
Lesson 3 - How to get podcast reviews & what to do with them > Lesson 3 - How to get podcast reviews & what to do with them
Module 5 - Lesson 4 Worksheet
Lesson 4 - 6 smart ways to make money with a podcast > Lesson 4 - 6 smart ways to make money with a podcast
Module 5 - Lesson 5 Worksheet
Lesson 5 - Understanding podcast ads & episode optimization > Lesson 5 - Understanding podcast ads & episode optimization
Module 6 - Lesson 1 Worksheet
Lesson 1 - Reach new audiences by guesting on podcasts > Lesson 1 - Reach new audiences by guesting on podcasts
Module 6 - Lesson 2 Worksheet
Lesson 2 - How to batch podcast content like a pro > Lesson 2 - How to batch podcast content like a pro
Module 6 - Lesson 3 Worksheet
Lesson 3 - Understanding stats, how to analyze & track your numbers > Lesson 3 - Understanding stats, how to analyze & track your numbers
Module 6 - Lesson 4 Worksheet
Lesson 4 - Listen to your people & survey your audience > Lesson 4 - Listen to your people & survey your audience
90-day money back guaranteeLaunch Your Business in 10 Days
Enroll in The UpFlip Academy and unlock your 10-Day Business Launch Plan—a step-by-step guide to launch your dream business!