Tap into Etsy’s unrivaled appeal and mega earning potential by learning the elements of irresistible listings, plus how to leverage the Etsy algorithm, keyword optimization, and ads. Taught by TagPup founder Vlad Kuksenko, who's made $3M in just 3 short years on Etsy.
Vlad’s program will take you from Etsy novice to successful seller. He’ll share the strategies, tools, and lessons he’s learned to help you create a successful Etsy store.
You’ll learn all about Etsy, what the platform deems important, and the tools to use to rank well. He’ll also discuss what you should and should not do to keep selling on Etsy.
Then you’ll learn Vlad’s product research methodology…and how to catch trends before the market does.
You’ll master Etsy-specific search engine optimization and get a step-by-step guide that covers Vlad’s tried-and-true research methods.
See how to create stunning product images and $25 videos and how to label your images and videos to maximize sales.
Get a step-by-step guide and checklist that covers how to create listings—start to finish—that attract customers and satisfy search results.
Next, you’ll learn how to curate ads that bring people to your store, how to decide when to advertise, and the anatomy of a viral product.
Vlad leads a deep dive into sales metrics, Etsy dashboards, and profitability in the later modules that introduce everything you need to analyze your performance.
The final module covers the importance of production, using the best machines, and how to improve efficiency for long-term Etsy success.
Understand the course value from Vlad’s perspective as a successful ETSY seller.
Vlad Kuksenko
Founder of TagPup
Vlad Kuksenko, founder of TagPup, is a top pet product seller on Etsy. His custom-made, personalized pet collars, tags, and bandanas keep his store ranking and has generated him over $3M in just 3 short years.
Vlad Kuksenko’s entrepreneurial journey is a testament to ingenuity and determination. With a mere $500 investment, he ventured into the world of dog accessory production, armed with a humble sewing machine—purchased at Walmart—and fabric from Jo-Ann’s. He listed his creations on Etsy, and TagPup, now a top Etsy pet product store, was born.
What sets Vlad apart is not just how rapidly he achieved financial success, but his innovative approach to production. Faced with fabric supply challenges early on, he pivoted to printing his own designs using a sublimation printer and a roll-to-roll heat press. This shift not only streamlined his process but liberated him from the constraints of fabric store inventory—and made his products that much more unique.
In just 3 years, Vlad propelled TagPup to extraordinary heights and surpassed $3M in sales. His journey, from a novice with a $100 sewing machine to a powerhouse Etsy seller, serves as major inspiration and is the foundation of his authority.
Today, Vlad shares his knowledge and insights through coaching sessions and on his YouTube channel, TalkShop, which boasts over 25K subscribers.
His story resonates, especially with creative entrepreneurs, and it offers a blueprint for success that’s accessible to everyone, regardless of your background or how much money you have to get going.
Vlad’s entrepreneurial expertise is about more than just manufacturing or how to leverage eCommerce opportunities. It exemplifies the best of investing (relentlessly!) in your creativity and getting to know the tremendous worldwide community that is the Etsy marketplace.
You can find Tagpup here: https://www.etsy.com/shop/TagPup
What you will learn
3 min
Etsy focus and direction
3 min
Customer
4 min
Strategy
5 min
The algorithm
2 min
Intro to product research - part 1
7 min
Intro to product research - part 2
5 min
Funnel step one - category
10 min
Funnel step two - product general
14 min
Funnel step three - product specific
11 min
Funnel step four - product detail part 1
3 min
Funnel step four - product detail part 2
9 min
Tool #1 - Erank
7 min
Tool #2- Everbee
13 min
Keyword research - part 1
4 min
Keyword research - part 2
4 min
Photography
4 min
Videography
1 min
Thumbnails
6 min
Photoshop a thousand listings
9 min
3D modeling 1000 listings
1 min
Listing building part 1 (titles)
6 min
Listing building part 2 (description)
3 min
Listing building part 3 (variations)
5 min
Advertising
6 min
To advertise or not to advertise
4 min
Negative keyword
2 min
What makes a profitable listing
2 min
Going viral
8 min
First 5 listings
3 min
Reading stats
10 min
Stats individual listings
4 min
Ads stats analyses
11 min
Order fulfillment
9 min
Production strategy part 1
5 min
Production strategy part 2 (thinking horizontal)
2 min
Equipment
3 min
Acquiring equipment
2 min
Alibaba
2 min
Intro
4 min
ShipStation setup
9 min
Seller to manufacturing communications
6 min
Creating remakes
3 min
Final insights
4 min
Product research results
13 min
Making my first product
11 min
My process of photography and videography
7 min
Making a template
10 min
Shop name, logo, first listing, shop opened!
9 min
Next-day fixes, tweaks, and advertising
7 min
First order is in/ analyze data/ make tweaks to listings/ fulfill order
15 min
Using AI for photo editing
3 min
Week 3 - two new products/ ad strategy/ profit
6 min
Intro
6 min
How to photoshop WeEngrave mockups
4 min
First listing
6 min
Week 3
5 min
End of week 3
6 min
End of month 1 (fulfill a $100 order in seconds)
9 min
Start of the second month ($460 a day)
5 min
$8000 a month (month 2)
2 min
Intro part 1 - most important metric
4 min
Intro part 2 - the 5 critical elements of a listing
3 min
Intro part 3 - building a listing that will be ad friendly
3 min
Keyword research
8 min
Crafting an SEO friendly title
4 min
Listing building part 2 - bullet points
4 min
Listing building part 3 - listing
7 min
Listing building part 4 - adding customization
7 min
What you will learn Transcript
What you will learn > What you will learn
Etsy focus and direction Transcript
Etsy focus and direction > Etsy focus and direction
Customer Transcript
Customer > Customer
Strategy Transcript
Strategy > Strategy
The algorithm Transcript
The algorithm > The algorithm
Intro to product research - part 1 Transcript
Intro to product research - part 1 > Intro to product research - part 1
Intro to product research - part 2 Transcript
Intro to product research - part 2 > Intro to product research - part 2
Funnel step one - category Transcript
Funnel step one - category > Funnel step one - category
Funnel step two - product general Transcript
Funnel step two - product general > Funnel step two - product general
Funnel step three - product specific Transcript
Funnel step three - product specific > Funnel step three - product specific
Funnel step four - product detail part 1 Transcript
Funnel step four - product detail part 1 > Funnel step four - product detail part 1
Funnel step four - product detail part 2 Transcript
Funnel step four - product detail part 2 > Funnel step four - product detail part 2
Tool #1 - Erank Transcript
Tool #1 - Erank > Tool #1 - Erank
Tool #2- Everbee Transcript
Tool #2- Everbee > Tool #2- Everbee
Keyword research - part 1 Transcript
Keyword research - part 1 > Keyword research - part 1
Keyword research - part 2 Transcript
Keyword research - part 2 > Keyword research - part 2
Photography Transcript
Photography > Photography
Videography Transcript
Videography > Videography
Thumbnails Transcript
Thumbnails > Thumbnails
Photoshop a thousand listings
Photoshop a thousand listings > Photoshop a thousand listings
3D modeling 1000 listings Transcript
3D modeling 1000 listings > 3D modeling 1000 listings
Listing building part 1 (titles) Transcript
Listing building part 1 (titles) > Listing building part 1 (titles)
Listing building part 2 (description) Transcript
Listing building part 2 (description) > Listing building part 2 (description)
Listing building part 3 (variations) Transcript
Listing building part 3 (variations) > Listing building part 3 (variations)
Advertising Transcript
Advertising > Advertising
To advertise or not to advertise Transcript
To advertise or not to advertise > To advertise or not to advertise
Negative keyword Transcript
Negative keyword > Negative keyword
What makes a profitable listing Transcript
What makes a profitable listing > What makes a profitable listing
Going viral Transcript
Going viral > Going viral
First 5 listings Transcript
First 5 listings > First 5 listings
Reading stats Transcript
Reading stats > Reading stats
Stats individual listings Transcript
Stats individual listings > Stats individual listings
Ads stats analyses Transcript
Ads stats analyses > Ads stats analyses
Order fulfillment Transcript
Order fulfillment > Order fulfillment
Production strategy part 1 Transcript
Production strategy part 1 > Production strategy part 1
Production strategy part 2 (thinking horizontal) Transcript
Production strategy part 2 (thinking horizontal) > Production strategy part 2 (thinking horizontal)
Equipment Transcript
Equipment > Equipment
Acquiring equipment Transcript
Acquiring equipment > Acquiring equipment
Alibaba Transcript
Alibaba > Alibaba
Intro Transcript
Intro > Intro
ShipStation setup Transcript
ShipStation setup > ShipStation setup
Seller to manufacturing communications Transcript
Seller to manufacturing communications > Seller to manufacturing communications
Creating remakes Transcript
Creating remakes > Creating remakes
Final insights Transcript
Final insights > Final insights
Product research results Transcript
Product research results > Product research results
Making my first product Transcript
Making my first product > Making my first product
My process of photography and videography Transcript
My process of photography and videography > My process of photography and videography
Making a template Transcript
Making a template > Making a template
Shop name, logo, first listing, shop opened! Template
Shop name, logo, first listing, shop opened! > Shop name, logo, first listing, shop opened!
Next-day fixes, tweaks, and advertising Transcript
Next-day fixes, tweaks, and advertising > Next-day fixes, tweaks, and advertising
First order is in/ analyze data/ make tweaks to listings/ fulfill order Transcript
First order is in/ analyze data/ make tweaks to listings/ fulfill order > First order is in/ analyze data/ make tweaks to listings/ fulfill order
Using AI for photo editing Transcript
Using AI for photo editing > Using AI for photo editing
Week 3 - two new products/ ad strategy/ profit Transcript
Week 3 - two new products/ ad strategy/ profit > Week 3 - two new products/ ad strategy/ profit
Intro Transcript
Intro > Intro
How to photoshop WeEngrave mockups Transcript
How to photoshop WeEngrave mockups > How to photoshop WeEngrave mockups
First listing Transcript
First listing > First listing
Week 3 Transcript
Week 3 > Week 3
End of week 3 Transcript
End of week 3 > End of week 3
End of month 1 (fulfill a $100 order in seconds) Transcript
End of month 1 (fulfill a $100 order in seconds) > End of month 1 (fulfill a $100 order in seconds)
Start of the second month ($460 a day) Transcript
Start of the second month ($460 a day) > Start of the second month ($460 a day)
$8000 a month (month 2) Transcript
$8000 a month (month 2) > $8000 a month (month 2)
Intro part 1 - most important metric Transcript
Intro part 1 - most important metric > Intro part 1 - most important metric
Intro part 2 - the 5 critical elements of a listing Transcript
Intro part 2 - the 5 critical elements of a listing > Intro part 2 - the 5 critical elements of a listing
Intro part 3 - building a listing that will be ad friendly Transcript
Intro part 3 - building a listing that will be ad friendly > Intro part 3 - building a listing that will be ad friendly
Keyword research Transcript
Keyword research > Keyword research
Crafting an SEO friendly title Transcript
Crafting an SEO friendly title > Crafting an SEO friendly title
Listing building part 2 - bullet points Transcript
Listing building part 2 - bullet points > Listing building part 2 - bullet points
Listing building part 3 - listing Transcript
Listing building part 3 - listing > Listing building part 3 - listing
Listing building part 4 - adding customization Transcript
Listing building part 4 - adding customization > Listing building part 4 - adding customization
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