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How to Start a $250K/Year Handyman Business

by Brandon Boushy
How to Start a $250K/Year Handyman Business

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Are you skilled at maintenance and repairs? If so, you might want to provide handyman services to homeowners and businesses.

Caleb started North Seattle Handyman in 2017. Today, he’s making $250K a year with only one employee. He started his handyman business with $5,000 and has never had a month where he didn’t break even.

He explained how he started his business, and we’re going to share his tips with you. We’ll walk you through how you can start your own handyman business step by step.

Keep reading or click on any of the links below to jump to that section:

What is a handyman?

Handyman with drill and hand tools at a residential job site

A handyman is someone who does odd jobs like small repairs, hanging TVs, and other home maintenance tasks. Handymen help homeowners and rental property companies keep their properties in good repair. This means that most handymen will be working in a client’s home or business.

Working on someone else’s property has special legal requirements that you need to follow during the beginning stages of starting a handyman business.

We’ll cover them in general terms since each state will have different requirements.

Service Business Case Study: North Seattle Handyman

Caleb started his successful business, North Seattle Handyman, with the goal of remodeling houses. However, he soon realized it was a more profitable business model to work on smaller jobs. He adjusted his handyman business marketing strategy accordingly. 

Working on small jobs led to increased customer satisfaction and higher profit rates. Caleb told us:

Freedom is the best part of being a business owner. You can make being a handyman into whatever you want it to be. I made it into a professional service.

He also warned new handyman business owners about the risk of overscheduling. It’s common for people to overbook themselves when they’re first starting out.

Want to learn more about how to start a successful handyman business from someone who has already done it? Check out our interview with Caleb below:

YouTube player

Learn About the Handyman Industry

As you review your business plans, you’ll probably have a few questions about overhead costs, finding new customers, and administrative tasks. Let’s discuss some frequently asked questions about the handyman service industry.

What type of work can a handyman legally do?

Each state has different requirements, but in general, a handyman can typically do jobs under $1,000 without a handyman license. If you plan on taking larger jobs, you should check your state requirements for small business owners in this sector.

Do handymen need to be licensed?

Handymen business licensing

Local contracting laws may impact whether you need a handyman license. Go to your city or county’s website to establish whether you have local licensing requirements.

If you wish to do larger jobs like home remodels or offer specialty services such as plumbing or electrical work, then you may need a contractor’s license. Caleb told us:

I have a general contractor license so that I can manage larger projects than most handyman businesses, but I make more profit on my smaller projects.

The spectrum of requirements varies, so make sure to check your specific state requirements.

How much does a handyman business make?

Handyman at a job site with a handful of hundred-dollar bills

According to our business ideas page, the average handyman business makes $635K per year in revenue with a 5.4% profit margin. That means the average handyman business owner will see approximately $34,290 in profit. 

If you’re deciding between a handyman business and other alternatives, you can find more ideas in the UpFlip Academy.

You may also be interested in how much handymen make per year with or without an ownership stake in the company. Caleb told us:

I pay my handymen between $30 and $35 per hour ($62,400 to $72,800 per year).

According to the Bureau of Labor Statistics, general maintenance and repair workers tend to average around $47K per year.

How much does it cost to start a handyman business?

According to our database, it costs $3,500 to start a handyman business. This number seems a bit low to me unless you already have the tools and a vehicle to start providing handyman services.

Caleb explained more about his own startup costs:

I started my business with $5,000, which was primarily the general contractor’s license, a surety bond, and general liability insurance.

Your total costs will extend beyond just obtaining a business license and insurance. Starting a new business as a handyman may cost as much as $100,000 if you buy a new truck. Depending on the payment terms of your auto loan, most of the extra cost could be spread out over five to seven years.

How much do handymen charge?

When I researched this question, I found that most self-employed handymen charge between $50 and $125 per hour. Most jobs fall between $65 and $1,200 with an average of $390.

Common jobs may have a flat fee. Materials are typically added to the hourly rate for labor. When we asked how much Caleb charges per hour, he told us:

I charge $100 an hour plus material costs. I found that was the rate that attracted clients [who] appreciate the work and can afford the service.

What skills do I need to become a handyman?

Handyman measuring a block of wood in a carpentry shop

When starting a handyman business, you should have a wide variety of skills. Potential customers want to be able to contact you for any of the tasks they don’t have the time, ability, or desire to do on their own.

Some of the handyman skills potential customers look for include:

  • Finding a stud
  • Anchoring bookcases, TVs, and other objects
  • Filling holes in drywall with spackle
  • Fixing loose tiles
  • Caulking tubs, sinks, and bathtubs
  • Fixing leaking faucets
  • Unclogging drains (with or without a snake)
  • Sealing cracks in pavement
  • Changing shower heads and toilet seats
  • Cleaning gutters
  • Replacing door knobs and locks
  • Changing air filters
  • Building and replacing window screens
  • Painting
  • Replacing light switches and outlets

This is far from an all-inclusive list. The Handyman channel on YouTube teaches people how to tackle many of these projects. You can use this channel or other resources to fill in your personal knowledge gaps. 

What are the right tools for handyman jobs?

According to Smart Service, every handyman should have these tools available:

  • Claw hammer
  • Tape measure
  • Level
  • Utility knife
  • Impact driver
  • Drill with a variety of bits
  • Saws
  • Flashlights and shop lights
  • Charging kit for power tools
  • Shop-Vac
  • Screwdrivers
  • Wire stripper
  • Pliers
  • Gloves

You’ll also need a vehicle to transport everything. Look at work vans and trucks if you don’t already have one. Here’s Caleb’s perspective on tools and transportation:

When you first start out, you can definitely do this with a pickup truck and a set of tools. Eventually, I think it’s a good idea to buy a sweet van.

Now that you have a great list of tools you need to provide handyman services, let’s look at how much it costs to start a profitable handyman business.

How to Start a Handyman Business

Owner of North Seattle Handyman at a job site next to a rocket showing business growth

It’s helpful to have a solid plan in place when thinking about how to start a handyman business. We suggest taking the following steps:

  • Write a handyman business plan.
  • Create a service contract.
  • Secure funding for your handyman business.
  • Set up your business structure.
  • Purchase handyman tools and equipment.
  • Market your handyman services.
  • Provide amazing customer service.

Keep reading to learn more about how to start a handyman business.

Step #1. Write a Handyman Business Plan

A simple business plan will guide your decisions and marketing strategy as you start a profitable handyman business. Additionally, you may want to add information to help employees understand their roles and for lenders to judge whether you’re a good candidate for business financing.

At a minimum, I would recommend including the following details in your business plan:

  • Description of services: What services do you offer? Do you refer major construction projects out for a commission? What is your pricing strategy?
  • Business goals: Think about your end goals and what it will take to get there. Do you just want to make as much money as you can on your own, or do you want to hire employees?
  • Target market: Include details about your target audience. Are you targeting real estate agents, property managers, or homeowners?
  • Tools, equipment, and software: What do you need to begin business operations?
  • Budget and funding: Consider your startup costs. This should include overhead and marketing costs. How will you get the funding? Will you pursue small business funding?
  • Name and branding: Make a list of potential names, logos, and colors for your brand.
  • Business formation: Research which regulations you’ll need to follow for each type of business structure. You may want to consider forming a limited liability company to keep your personal and business assets separate.
  • Operations plan: Describe how you’ll operate your business from day to day. How will you handle customer relations, vendors, and employee management?  

Check out our blog on how to write a business plan. I’d also suggest checking out our interview with Mike Andes:

YouTube player

Step #2. Create a Service Contract

Every professional handyman needs a good service contract. According to Rocket Lawyer, a service provider needs to clearly include the following terms in a service contract:

  • Contact information for both parties
  • Description of service and scope of work
  • Compliance and insurance requirements
  • Payment terms
  • Confidentiality agreements
  • Indemnification
  • Warranty
  • Default terms
  • Remedies and dispute resolution

Make sure you understand each part of your contract. New customers may have specific questions you’ll need to answer.

Step #3. Secure Funding for Your Handyman Business

Your business plan will help you secure funding for your handyman company. In addition to traditional business loans from a bank, common funding paths include:

  • Personal assets
  • Loans from family or friends
  • Funds from a business partner
  • Funding from government programs

The U.S. Small Business Administration offers free courses on financing options and funding programs. Alternative sources of funding include:

  • Crowdfunding 
  • Credit cards
  • Home equity loans
  • Business loan 
  • Rollover for business startups

Keep reading to learn more about starting a handyman business.

Step #4. Set Up Your Business Structure

First, you’ll want to choose a handyman business name that’s easy to remember. Caleb told us:

I talked to a business consultant who recommended including Northern Seattle in my business name. That had two benefits: [It] made it easier for my small business to rank on the first page of Google and narrowed down the area I service to between North Seattle and Mukilteo.

Once you’ve done that, you’ll want to:

  1. Register your handyman business.
  2. Apply for your employer identification number.
  3. Obtain a business license.
  4. Open a business bank account.
  5. Get small business insurance.

Step #5. Purchase Handyman Tools and Equipment

Owner of North Seattle Handyman shopping for tools

You’ll want to buy or rent the tools you need to complete odd jobs and provide a quality service. Caleb already had most of the tools, but you can start small if you need to build up your inventory.

Purchase a small number of tools and take on residential clients with simple tasks. From there, you can slowly buy the tools you need for more specialized services as you get more jobs.

Step #6. Market Your Handyman Services

Caleb gave us a lot of great advice about marketing and how to let the local community know that you’re in business:

If you start a handyman business right now, you will immediately get real estate agents or people managing condominiums. I do direct-to-customer [marketing]. That way, I can charge $100 an hour. I’m not using a third-party customer.

In other words, avoid using companies like HomeAdvisor and Thumbtack that take a large cut for marketing.

The key is to advertise your skills in detail. This could include anything from hanging TVs to installing faucets. Share pictures of projects on social media and your Google Business Profile. Caleb has his own strategy to show off his handyman work and stay relevant:

First, the website name. Our Yelp ads help keep it ranked. Second, we ask people to include the name North Seattle Handyman if they leave reviews on Google or other places.

Having a website has made a huge impact on Caleb’s business:

Having somewhere people can see me virtually increases my customer base about 1,000 fold.

You can create an awesome site using Squarespace or similar platforms. If you’re going to build your own website, check out our blog on how to create a website.

Step #7. Provide Amazing Customer Service

Owner of North Seattle Handyman at a job site next to five stars from a review

Customer service is one of the keys to running any home service business. Make sure to be polite, introduce yourself, and take precautions to protect the customer’s space from dirt or damage. Do the job right the first time.

Always give the customer a chance to inspect the work and approve it before leaving. Once they’ve approved the work, let them know how much you appreciate their business.

Don’t hesitate to ask for a review from satisfied customers. Just asking for a review upfront makes them more likely to take the time to write it.

Useful Software for Handyman Businesses

Caleb explained what software he uses to manage his business:

When a client gets directed to my website, they fill out the info that gets put into a Google Form. Then we have a third-party software called Zapier that connects other parts of the business. 

It sends me an email, and then it also sends it to my customer management system. That keeps everything in one place. So I can invoice, I can talk to the customers, I can schedule through that system, which is Field Pulse.

Those systems run around $100 a month. We [also] use HomeWyse. It’s like having an estimating book in your car.

If Field Pulse doesn’t seem like the best CRM for you, there are a ton of different software tools for handyman businesses. Jobber and Housecall Pro are two popular options that have good ratings.

Operating Your Own Handyman Business

Handyman with multiple arms, each holding a different tool

Caleb gave us so much advice about operating your own handyman business that I think it’s best to let his words do the talking.

I hope you’ve found this information to be helpful as you learn about starting a handyman service company. If you found this walkthrough useful, subscribe to our newsletter to keep up to date on how to start different types of businesses.

I want to leave you with the best three pieces of advice that Caleb can give you:

Get started, treat your customers like people, and systemize, systemize, systemize.


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Author

Brandon Boushy

Our lead writer, Brandon Boushy, has been a business consultant, business owner, and marketer since 2017. Brandon is committed to the pursuit of knowledge and continuous improvement. He measures his success based on how many business owners he helps succeed. Brandon started Raising Daisy Photography in 2017 with Stephanie MacIver. His role was focused on marketing, estimating, and managing customer interactions. He is also a freelance business researcher and has provided over 3,800 hours of business research for more than 50 clients. His blogs are read by over 2 million people every year. Brandon told us: "My motto is never quit learning. I bring this motto to everything I do, and find writing the best way to help share the data I obtain to assist business professionals pursue their dreams." He empowers companies to improve their communication and brand awareness through creative content strategies and blog writing.

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Comments

James@ 2024-12-03 23:44:14

Super interesting and potential potentially helpful. I started my handyman bussiness 2. Years ago and have had enough success to continue "making my living" while enjoying self employment. I recently received my license ad a residential specialty contractor, insurance and bond. I am planning on growing slowly and adding at least 1-2 employees soon. I will definitely continue to look over your material here. Anyone laying out a proven plan of success in this field is instantly a hero to me. Thanks so much.

Brandon Boushy@ 2024-12-31 19:47:44

Glad it helped!

Joseph@ 2024-09-23 09:42:12

Trying to understand the math, is the $250 net after purchasing job related materials, or does that include labor and material, if it’s labor only, that’s impressive, $250 at $100 an hr would be close to 2500 hrs per year, that’s close to 50hrs a week, 52 weeks a year, please help me to understand the $250 per year, thanks and great article

Brandon Boushy@ 2024-11-25 23:36:19

This is including revenue from materials.

Victor Ramos@ 2023-06-30 07:37:06

Wow! That's really an interesting post, Thanks for sharing it. I also provide handyman service. I provide cleaning services to both residential and commercial properties. I operate through a company, called: City Wide Environmental Cleaning. Visit my website https://citywidebc.ca in order to know more in details about my services.

Tiff Gregers@ 2022-03-30 14:04:34

How helpful that you mention what kinds of things that a handyman does. We have some small things around the house that need to be repaired, and I don't have time. I will find a reputable handyman in the area to help.

Brandon Boushy@ 2022-03-30 15:52:48

I'm glad the article helped. I removed the link to the business because we don't allow people to add links in the comments of our blogs, but you can list your company under your profile to help spread the word in your area.

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