How to Come Up With a Business Name (2024)


April 15, 2022

How to Come Up With a Business Name (2024)

Most people’s first exposure to a business is typically the business name and logo. A brand name is a basis around which brand identity is built, but far too often people take cop-outs and choose names like Brandon’s Blogs. We’re going to show you a better approach for how to come up with a business name.

Mike Andes, founder of Augusta Lawn Care, and Lee Smith, owner of Urbanity, gave us some tips on how to choose a business name, and we’re going to share them with you along with some other tips from our experience starting businesses.

We’ll start by explaining the return on investment (ROI) of a name, what makes a good and bad business, and how to pick a name for your business name. Then, we’ll discuss trademarking to protect your brand.

Get ready to find the perfect business name for your new business.

Step 1. Understand the ROI of a name

Most great brands have a company name and logo that are identifiable immediately, but most small businesses either spend too much time thinking about names or create a business name like Mike’s Mangos. Neither of those strategies is the best idea when wondering how to name your business.

Good business names, logos, and reputations can be worth billions. To give you an idea of how important it is, Amazon consistently reports goodwill (an accounting term for the value of the stock above fair market value) at over $14 billion over three years. That is around 7% of their total assets.

Granted most of us aren’t going to build a brand like Amazon overnight, but we should still consider how to name a business and how this adds value to the company through:

  • Domain value
  • Other branding elements
  • Setting the tone of the business

Let’s discuss domains and how they impact names for a small business.

Budget for a domain name

Searching for domain name on Godaddy

A domain name is what you type in when you want to go to a specific website, such as UpFlip.com. The domain name is used to make it easier for us to remember the web address of a company because using an IP address like 192.178.135.245 would make it impossible for us to find a company name.

Most domain names are fairly inexpensive (as little as $1 per year), but you still need to check when you decide, “I need a company name.” If the domain name is owned by someone else, they can charge a much higher price though. Cars.com was sold for $84 million at one point. Most people can’t afford names for small businesses that cost $84 million, so you need to check with a provider.

Domain providers

Common providers of domain names include:

Most charge an annual fee and can be purchased for up to ten years. Unstoppable Domains allows you to buy domains in the form of an NFT, but this is only something that should be done if you have blockchain experience.

Keep reading for other information that impacts the success of business names.

Understand secondary branding elements

In addition to a catchy business name, there are other key elements that create a value proposition, create a great brand reputation, and lower the cost of customer acquisition. 

Mike suggested:

When you are working on creating your brand identity, draw inspiration from companies that you aspire to be like. If you look at what the major players in your field do, it will give you an idea of how to create the perfect brand.

Other aspects that go into the company brand image include:

  1. Logo
  2. Font of text
  3. Colors used in logo and text
  4. Slogan

Keep reading for more information on how these impact how potential customers view a company.

Logo

Every business should have a logo. You’ll see many small businesses with more artsy ones, but it is obvious that simple logos tend to do really well for branding. When you think of some of the most iconic brand logos, you’ll probably think of these:

Microsoft and Apple logo

As you can see a company logo can be simple, yet elegant and create phenomenal results. 

Mike warned us:

Get started rather than try to make it perfect. It’s going to evolve with the brand anyway. You can do a simple one completely free, then when you have some money hire a freelancer. Then once you have really grown, maybe a branding team. It’s important to have a logo, but it’s more important for new entrepreneurs to get started.

There are plenty of free logo makers. Here are some of my favorite:

EPCGroup did a review of Fortune 500 company logos that I strongly suggest you read before creating your own or hiring a freelancer.

Font

According to the EPC review, 75% of Fortune 500 companies use San Serif font styles, followed by Serif at 19%. That’s not to say that a small business has to use that font, but they are used because of their minimalism, modernism, and ease of reading. MyFonts makes it really easy to view types of fonts by the font style.

If you want to use other font styles, be careful about how readable they are. It can make it harder for people to remember the name of your business if the font is hard to read. No matter how unique a value proposition you offer, if customers can’t read the company names, they can’t search for the website URL.

Keep reading to learn more about using color in your brand naming ideas.

Color

Color is used to evoke emotions. The psychology of colors has been studied since the early Egyptians, and possibly earlier. Depending on what type of emotion you want to communicate, you’ll want your brand logos to be certain colors. The following explains the correlations between color and emotion:

Psychology of colors example

Mike told us:

I was trying to inspire people to associate the company with the Augusta National golf tournament, so one of the things I did was use the same white jumpsuits with the name on the back that they do. It’s a horrible idea in lawn care because they stain so easily.

Here’s a picture of what they looked like:

People sitting and watching at a tournament

Slogan

A slogan is a saying associated with your brand. For instance, Nike’s is “Just do it!” A slogan can help encourage people to think about the brand more and help create brand loyalty. You can file a trademark to protect your slogan as intellectual property.

Customer Service

Mike also pointed out that customer service and how your employees represent the business are also main components in the brand reputation. He mentioned:

Facebook has gotten a bad reputation for some of its data handling and business strategies, which I think contributed to it changing its name to Meta. If there is a horrible public relationship nightmare, changing names can sometimes help disassociate the two.

To learn more about starting a business, read the intro to starting a business then dig into the sections you want to learn more about.

Step 2. Create a brand name tone

The name of your business will influence how people perceive it. Make sure to make it positive. If it has a negative connotation, it will likely hinder the company.

Mike told us:

I wouldn’t want anything referring to dirt in a lawn care business name. It’s just not what I would want my customers to be thinking about.

Now that you understand some of the elements tied to a business name, let’s look at how to pick a business name.

What makes a good business name?

When considering how to come up with a company name, you want to make sure it meets four primary objectives:

  • Check if the business name idea is available.
  • Make the brand name unique.
  • Create a catchy business name.
  • Make your business name easy to say and spell.
  • Name using good Search Engine Optimization (SEO) practices

Let’s look at how each of these impacts the naming process.

Are the business names you want available?

You’ll want to consider whether your business name ideas are available. There are three basic places you’ll want to check:

  1. Domain availability, which we discussed previously.
  2. Trademark availability, which can be done on a national or global level:
    1. National: USPTO 
    2. Global: World IP Portal
  3. Your local office for registering business names. Just search “where do I get my DBA in (Insert Location)”.

If your business name meets all three of these qualifications, you can add it to the list of potential business names.

Step 3. Make your brand name unique

Unique business names tend to stand out more than using a name like John’s Plumbing. Mike suggested using a name that already has meaning to your target market. He told us:

I chose Augusta when coming up with business name ideas for several reasons: Augusta is based on Augustus Caesar. August is a busy lawn care month. Most people know how beautiful the Augusta National Golf Course is. I want it to bring up those kinds of thoughts when they think of my company.

We also asked Lee about the great business name Urbanity and he told us it means:

An Urban state of being

Hear more from Lee about brand names and running a boutique in our interview below.

Keep reading to learn how to name a company with a catchy business name.

Create a catchy business name

There are a ton of ways to come up with a catchy business name when wondering “what should I name my business?” Some of the best ways of generating an original business name are:

  • Find names that create cool acronyms, like Men’s Apparel Guild in California. They hold the MAGIC Trade Shows for the apparel industry.
  • Combine two words like Lee did Urban and City.
  • Include words that relate to something that is a long-standing pop culture reference. For instance, a car dealership called Hot Wheels might be associated with toy cars (or stolen goods). It makes a good example, but a bad name.

Those are some of the easiest ways to come up with catchy business names.

Make your business name easy to say and spell

Avoid words that are hard to spell because your target audience might not find your domain extensions if they type your name wrong in the search bar. If you have concerns about whether one of the business names you are considering is hard to spell, just ask family members and friends how to spell it and avoid company names they can’t spell.

Use good SEO practices when naming your business

White notebooks with drawing on a desk

Search Engine Optimization is focused on increasing where you rank in results on popular search engines. There are some principles that are consistent across all businesses, and some that vary based on the type of business.

SEO best practices for all businesses:

  • Use evergreen names: Terms that don’t go out of fashion, e.g. furniture, clothing.
  • Use commonly searched terms: Include top searches for your industry. Use Google Trends to find them. For instance, “lawn care” is a commonly searched term for people who need yard work done. 
  • 32 Character Maximum: Keep your name under 32 characters so it will fit in the tab at the top of Google Chrome. Safari is slightly more at 35 visible characters.

SEO best practices that might apply to your business:

  • Location: If you only serve the local community, it makes sense to name a business something like Las Vegas Plumbing, but if you are eCommerce it doesn’t.
  • Trending Topics: Most businesses should avoid these, but Spirit Halloween is an example of a business with which it makes sense to include the trending topic “Halloween” because it’s a popup store for Halloween.

Step 4. How to come up with a good business name

Choosing a good business name has never been easier. You can brainstorm or use UpFlip’s name generator. Let’s look at each.

Brainstorm a lot of names

Coming up with a business name can be easy if you already have great ideas for your brand name, but if you don’t you can get name suggestions from a naming team consisting of friends, family, business partners, or customers from existing businesses if you are a serial entrepreneur.

Part of how to find a business name is in discussion with other people. The more people involved, the better odds of finding a killer name. If you want an easier way of generating name ideas for your own business, keep reading for our value proposition.

Try UpFlip’s name generator

Business name generator from UpFlip website

We created a business name generator to help current and new business owners find a great business name idea for their new venture. All you have to do is type in some of the words, and our brand name generator will create hundreds of ideas based on the words you write.

I’m not involved with the development of it, but when I tested it while writing this, it gave me 150 different ideas. Try it out and see if you find one you like. It takes out the guesswork in how to create a business name.

Why is our business name generator the best?

Our business name generator is the best available for a couple of reasons:

  • It provides more names than other name generators. (We strive to be the only place you go to research any aspect of starting or running a business.)
  • It shows you a variety of fonts, colors, and sizes to cover all the aspects of brand identity.
  • You can customize the color, size, and text directly in the browser once you find the ones you like.
  • It’s free. You’ve got to love that.
  • It connects you directly to NameCheap to buy your domain.
  • We partnered with Trademark Factory to help our users get trademarked properly and make sure your intellectual property is protected.

Keep reading to learn about trademarking your business.

Step 5. Trademark your business name

When you are ready to apply for a trademark for your business name, the process can be complicated and time-consuming. If it is your first time applying for a trademark for the name of a business, you are likely to make some mistakes. The process I am about to describe is overly simplified; it can take up to 40 man-hours to successfully complete the first time you try. The steps include:

  1. Filling out an application with:
    1. Your business information
    2. What you want to trademark
    3. Which industry codes (the industry codes are the trickiest part) the trademark should apply to. The site to apply is my.USPTO.gov.
  2. Paying a fee based on the number of trademarks you are applying for.
  3. They will verify that your request is eligible for a trademark.
  4. If the name is not already being used in a commercial application, you’ll have to wait until it is on a product that is capable of being sold. I used screenshots of a website to prove it when I applied.
  5. Multiple conversations to make sure you provide the right information to the USPTO.
  6. Proving you are using the trademark for commercial purposes. This can be just a screenshot of the product being sold.
  7. Trademark will be approved or denied.

We made it easy for you though. Trademark Factory handles all this for you for a flat fee. All you have to do is give a call, pay their fee, and the lawyers handle the whole filing process. 99.3% of their cases have successfully gotten their trademarks. The 1% that didn’t, got a full refund.

Trademarking business name

Now You Have a Business Name

Now you know how to choose a business name. Once you’ve chosen a name, continue to start your business by reading  17 ways to fund a business or our other HUB articles

We love hearing how our readers choose their business names. What name did you choose and why?


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Did you know there are over 56K nail salons in the U.S.? You need a great nail salon name to make your business stand out.

We’ve compiled a list of over 400 nail salon name ideas to help you find inspiration for your nail business name. In addition, we provide naming tips and information about how to register your nail salon business name once you’ve chosen one.

[su_note note_color="#dbeafc"] Click on any of the links below to jump straight to the nil salon name ideas you want to see.

What Makes Good Nail Salon Names?

Young business owner standing in the middle of her nail salon

Good nail salon name ideas normally include some or all of the following:

  • Use a memorable name: The easier it is for potential customers to remember your nail salon name, the more people are likely to contact you.
  • Make it personal: Choose names that appeal to your client base and how their nails will make them feel.
  • Include keywords: Including words like nail, salon, studio, gel, boutique, and other words relating to your nail business can help with SEO and an immediate understanding of what your company does.

Keep reading for lots of nail business name ideas.

30 Nail Salon Names

Woman holding clipboard standing inside of Polished & Poised nail salon

Consider some of these nail salon name ideas before you name your nail business.

1. Perfectly Polished
2. Artistic Touch Nail Salon
3. Glamourous Nails Studio
4. Whimsical Nail Wonderland
5. Elegant Tips & Toes
6. Beautifully Buffed Salon
7. Enchanting Nail Boutique
8. Chic & Unique Nails
9. Radiant Nail Reflections
10. Blissful Nail Haven
11. Divine Nail Creations
12. Serene Nail Sanctuary
13. Lavish Nail Oasis
14. Opulent Nail Emporium
15. Charm’s Nail Art

16. Majestic Tips
17. Exquisite Nail Salon
18. Gel Nails on the Square
19. Allure Nail Atelier
20. Flawless Nails Salon
21. Sassy & Classy Nails
22. Vivid Nail Dreams
23. Dreamy Nail Escape
24. Sparkling Nails
25. Royal Nails
26. Delicate Nail Delights
27. Dazzling Nails
28. Posh and Pampered
29. Enchanted Nails
30. Blissful Nails

Pro Tip: Using an adjective like perfect, artistic, glamour, whimsical, elegant, or beautiful along with nail, nails, or salon can be a great way to come up with good nail business name ideas.

30 Nail Salon Name Ideas

Closeup of rainbow and stars nail art manicure

There are plenty of other nail business name ideas. Consider some of these.

1. Polished & Poised
2. Gilded Tips & Toes
3. The Painted Palette
4. Mani Matchmaker
5. Blissful Digits
6. The Buff & Polish Bar
7. Bubbly & Beautified
8. The Polished Peacock
9. Glitter & Grace
10. Serene Sips & Tips
11. Brushstroke Brilliance
12. The Nailing Project
13. Bohemian Bliss Nails
14. Wink & a Mani
15. Classy Claws

16. The Tipsy Touches
17. The Quirky Cuticle
18. Polished to Perfection
19. Luxe & Lacquer
20. The Nail Foundry
21. The Pampered Paw
22. Fingertip Fantasy
23. The Art of Manis
24. The Royal Mani
25. Zen Polish
26. Vibrant Varnish
27. The Polished Posse
28. The Nailery
29. Nails, Chromified
30. Brushed with Brilliance

Pro Tip: Once you find nail business names you like, make sure they are available as web domains and trademarks.

Nail Salon Names And Logos

The best nail business name will also work well with a logo. Think about what the logo would look like for each of your potential nail salon names.

Your nail business name and logo will be used on everything from your website to invoices and will help potential customers remember your company. 

30 Good Nail Salon Names

You might want to choose a good nail salon name idea from the list below.

1. Rose Nail Lounge
2. Azure Nails & Spa
3. Willow Nail Studio
4. Sunbeam Nail Salon
5. Ocean Breeze Nail Retreat
6. Crimson Nail Boutique
7. Silk Nails & Beauty
8. Moonlit Nail Haven
9. Golden Nail Palace
10. The Nail Sanctuary
11. Pearl Nail Bar
12. Vixen Nail Emporium
13. Midnight Nail Lounge
14. Serendipity Nails & More
15. Sapphire Nail Oasis

16. Emerald Nail Studio
17. Ruby Red Nails
18. Aura Nail Atelier
19. Lavender Nail Boutique
20. Crystal Nail Creations
21. Mystic Nail Spa
22. Coral Nail Paradise
23. Diamond Nail Haven
24. Enchanted Nail Escape
25. Charm Nail Studio
26. Secret Nail Hideaway
27. Orchid Nail Emporium
28. Ruby Nail Artistry
29. Siren Nail Sanctuary
30. Aurora Nail Boutique

22 Funny Nail Salon Names

Nail salons can sprinkle some humor into the name for their nail services. Consider some of these funny nail salon business name ideas.

1. Punny Nail Shack
2. Nail it or Bail it Salon
3. The Nailinator
4. No Pain, No Polish
5. Nailed It!
6. The Fingernail Follies
7. Funny Fingers & Twinkle Toes
8. The Nail Nerd
9. Tipsy Tips Nail Bar
10. Claws for Celebration
11. The Mani-Mirth Manor

12. The Polish Parody
13. Snip ’n’ Snark Nail Salon
14. Whiskers Nail Den
15. Hilarious Hands
16. Nails & Nonsense
17. Cuticles Nail Club
18. Chuckle Nail Chalet
19. Tickled Pink Nail Bar
20. Puns & Polish Parlor
21. The Cuticle Cabaret
22. Sweet Feet Nail Boutique

Pro Tip: Nail business name ideas can incorporate some humor by using puns or alliteration. Figuring out what works for you and your clients’ senses of humor can make picking a name an even more exciting venture.

30 Press-On Nail Business Names

When your nail business is a pressing matter, you might consider a company name from this salon name ideas list.

1. Press-On Perfection Boutique
2. Instant Glamour Press-Ons
3. The Quick Fix
4. Ready-to-Wear Nail Haven
5. Snap & Go Nail Emporium
6. Press-On Paradise Salon
7. Insta-Nails & More
8. Elegance Press-On Studio
9. Pop & Press Nail Oasis
10. Fast & Fabulous Nails Inc.
11. Click & Stick Nail Bar
12. Peel & Play Press-Ons
13. Nail It Easy
14. Instant Chic Press-On
15. Peel, Press & Wow

16. Ready in a Snap
17. The Quick Press-On Studio
18. Click & Chic Nail Boutique
19. My Pop-On Polish
20. Insta-Glam Nailz
21. Simply Press-Ons
22. Click & Go
23. Snap-On Nail Shack
24. Click & Charm
25. Ready, Set, Glam!
26. Press-On Perfection
27. Click & Carry
28. Quick Glam Nail Quarters
29. Snap & Show Nail Retreat
30. Insta-Chic Nail Club

Pro Tip: Including keywords related to press-ons in your nail names is a great way to let people know that your nail artists focus on providing quick service.

30 Nail Art Salon Names

Nail salon client picking out a manicure color

Nail art is one of the most complex types of nail services in the competitive beauty industry. Consider some of these unique nail salon names to let people know you specialize in artistic nails.

1. Artistic Touch Nail Gallery
2. Creative Canvas Nail Studio
3. Masterpiece Manicures Salon
4. Vibrant Nail Atelier
5. Brush & Blush Nail Artistry
6. Palette & Polish Haven
7. Artistic Aura Nail Emporium
8. Canvas & Color Nail Lounge
9. Chromatic Creations Nail Spa
10. Brushstroke Nails Sanctuary
11. Artisanal Nails & More
12. Dreamy Nail Oasis
13. Eclectic Elegance Nail Gallery
14. Muse & Manicure Nail Chalet
15. Abstract Nail Retreat

16. Bohemian Nail Boutique
17. Kaleidoscope Nails & Spa
18. Serene Nail Emporium
19. Fusion of Colors Nail Atelier
20. Artistry Avenue Nail Sanctuary
21. Chromatic Canvas Nail Lounge
22. Vivid Visions Nail Gallery
23. Dreamy Designs Nail Spa
24. Enchanted Easels Studio
25. Palette Nail Haven
26. Rainbows Nail Chalet
27. Whirls Nail Boutique
28. Imagi-NAILS Oasis
29. Brush & Bling Nail Emporium
30. Abstract Nail Atelier

Pro Tip: Nail businesses specializing in nail art should use a unique nail business name that includes words relating to art like artistic, brush, canvas, or whatever style of art you specialize in.

30 French Nail Salon Names

French nails provide an elegant look, and you should have an equally unique nail salon name, especially if you specialize in French tips. Consider some of these nail company names for your French nail services.

1. Chic Clous Nail Salon
2. Elegance en Blanc Nail Parlor
3. Parfait Poli Nail Lounge
4. Ooh La La Nails & Spa
5. Belle Beauté Nail Boutique
6. L'Art de L'ongle Nail Studio
7. Blanc Brillant Nail Atelier
8. French Finesse Nail Haven
9. Rêverie de Roses Nail Retreat
10. Charme Château Nail Chalet
11. Magnifique Manicures Salon
12. Lueur de Luxe Nail Emporium
13. Parisian Perfection Nail Sanctuary
14. Beauteous Blanc Nail Gallery
15. Douceur de Diamant Nail Spa

16. Élégance Éternelle Nail Lounge
17. La Beauté Blanche Nail Boutique
18. L'Éclat d'Argent Nail Oasis
19. Doux Douleur Nail Atelier
20. La Fleur Fleurie Nail Pavilion
21. Charmant Ciel Nail Hideaway
22. Belle et Bien Nail Studio
23. Delicate Digits Nail Salon
24. Joie de Vivre Nail Emporium
25. La Lune Lumineuse Nail Boutique
26. Finesse Française Nail Retreat
27. L'Amour en Blanc Nail Chalet
28. Lumière de Lune Nail Lounge
29. La Vie en Rose Nail Spa
30. Doux Désir Nail Atelier

Pro Tip: Everything sounds just a little sexier when you use the French language. Consider beautiful French words to give your nail salon name some mystique.

26 Classy Nail Salon Names

Closeup shot of a glittery blue and pink-with-blue-flowers nail art manicure

Nail business names can reflect class to help present a high-end reputation. Consider some of these classy nail business names.

1. Classique Couture Nail Salon
2. Opulent Obsessions Nail Atelier
3. Sophistique Salon & Spa
4. Eclat Elite Nail Lounge
5. Regal Reflections Nail Boutique
6. Luxe Legacy Nail Studio
7. Prestige & Polish Nail Parlor
8. Grandeur Nail Emporium
9. Decadence Nail Retreat
10. Noble Nails & Spa
11. Haute Heritage Nail Chalet
12. Majestic Manicures Salon
13. Refined Radiance Nail Haven

14. Timeless Temptations Nail Oasis
15. Exquisite Elegance Nail Gallery
16. The Nail Pavilion
17. Elegant Edge Nail Boutique
18. Polished Panache Nail Studio
19. Sovereign Styles Nail Atelier
20. Elite Nail Lounge
21. Regency Refinement Nails
22. Magnificent Manicures & More
23. Royal Ritz Nail Retreat
24. Grandiose Nail Emporium
25. Prestige & Panache Nail Studio
26. Elegant Nails

Pro Tip: Once you have the perfect cute nail salon name, consider how you will make the atmosphere a match.

30 Catchy Nail Salon Names

Unique nail salon names should stand out from the pack. Consider some of these catchy nail salon business names.

1. Glam Pop Nail Studio
2. Sparkle & Shine Nail Bar
3. Chic Flicks Nails
4. Trendy Tips & Toes
5. Sizzle & Spark Nail Lounge
6. Lush Luxe Nails
7. Bliss & Bling Nail Haven
8. Dazzle Drive Nail Emporium
9. Radiant Nail Retreat
10. Urban Edge Nail Boutique
11. Vivid Vibes Nail Palace
12. Funky Fingers & Toes
13. Groove & Glam Nail Club
14. Pizzazz & Polish Nail Spot
15. Mod Manicures & More

16. Pop & Polish
17. Hip Hop & Nails
18. Glitz & Groove Nail Junction
19. Flash Nail Studio
20. Fab Fusion Nail Oasis
21. Snazzy Nail Salon
22. Bold & Beautiful Nails
23. Verve & Vogue Nail Plaza
24. Funky Nail Chalet
25. Bounce & Bling Nail Salon
26. Snazzy Nail Lounge
27. Finesse Nail Retreat
28. Chic Clicks Nail Boutique
29. Groove & Glisten Nail Emporium
30. Trendy Tints & Tips

Pro Tip: The best nail salon names are colorful and catchy. Think about your brand identity and brand values when considering nail name ideas. Then use fun adjectives to make the name unique and memorable.

30 Cool Nail Salon Names

Owner-operator sitting at a gel manicure station and pointing to a sign that reads "Nail Palette" hovering behind her

1. Frostbite Nails
2. Rebel Polish
3. Ice Cold Tips
4. Razor’s Edge Mani
5. Urban Matrix Nails
6. Neon Pulse Nails
7. Chrome Crush Nails
8. Arctic Aura Manicures
9. Stiletto Nails
10. Electric Elegance Nails
11. Midnight Mirage Manicures
12. Thunderbolt Tips
13. Cosmic Nail Creations
14. Tropical Wave Nails
15. Nova Nail Studio

16. Quantum Quirk Nails
17. Blaze & Ice Nails
18. Cyber Chic Nails
19. Aurora Borealis Nails
20. Nail Palette
21. Eclipse Elegance Nails
22. Celestial Sleek Nails
23. Zenith Nail Pro
24. Stellar Shimmer Mani
25. Ignite & Inspire Nails
26. Enigma Nails
27. Supernova Nails
28. Matrix Manicures
29. Pulse Perfection Nails
30. Sleek Nail Story

26 Creative Nail Salon Names

1. Chromatic Nail Odyssey
2. Kaleidoscope Nail Nirvana
3. Celestial Mani Universe
4. These Whimsical Nails
5. Voyage Nail Escapade
6. Friends, Family, Nails
7. Euphoria Nail Soiree
8. Illusionist's Nailscape
9. Artisanal Nail Fantasia
10. Surreal Salon Odyssey
11. Mirage Manicures & More
12. Ethereal Nail Adventure
13. Fantasia Fingers & Toes

14. Symphony of Style Nail Soiree
15. Divine Digits
16. Enchanted Nail Extravaganza
17. Reverie Nail Soiree
18. Mirage Magic Mani
19. Surreal Nail Nirvana
20. Artful Nail Voyage
21. Dreamy Delight Mani Adventure
22. Radiant Reverie Nail Oasis
23. Whimsy & Wonder Nail Gala
24. Celestial Canvas Nail Odyssey
25. Ethereal Essence Manicures & More
26. Surreal Nail Serenade

30 Professional Nail Salon Names

Manicurist smiling at the camera while completing a basic manicure

1. Elite Nail Creations Co.
2. Premier Nail Innovations Company
3. ProNails Solutions Inc.
4. Eminent Nail Artistry Co.
5. Signature Nail Designs Company
6. Apex Nail Studio
7. Prime Polish Pro Co.
8. Paramount Nail Solutions Company
9. Apex Artisan Nails Co.
10. Vanguard Nail Crafters Company
11. Executive Edge Nail Designs Co.
12. Noble Nail Studios Inc.
13. Precision Nail Art Co.
14. Sovereign Nail Coatings Company
15. Regal Nail Aesthetics Co.

16. Superior Nail Art Company
17. Pinnacle Nail Artistry Co.
18. Empyrean Nail Creations Company
19. Distinctive Nail Innovations Co.
20. Supreme Nail Solutions Company
21. Eminent Nail Atelier Co.
22. Vanguard Nail Artisans Company
23. Prominent Nail Crafters Co.
24. Illustrious Nail Designs Company
25. Noble Nails Co.
26. Paramount Nail Artistry Company
27. Sterling Nail Solutions Co.
28. Royal Nail Studios Inc.
29. Top Tier Nail Designs Co.
30. Premiere Nail Artisans Company

32 Personal Nail Salon Names

If you never intend for your nail business to expand beyond yourself, your name might be the best nail salon name. Alternatively, you could name your salon after a loved one or person who’s inspired you. Consider some of these examples:

1. Bella’s Lavish Nails
2. Lily’s Beauty & Nail Boutique
3. Olivia’s Elegant Nail Lounge
4. Emily’s Opulent Nail Oasis
5. Ava’s Sophisticated Nail Salon
6. Sophia's Artistic Mani
7. Amelia's Magnificent Manicures
8. Mia’s Artisanal Pedi
9. Artistic Nail Salon by Gloria
10. Evelyn's Haute Nail Haven
11. Harper’s Exquisite Nail Designs
12. Chloe’s Stylish Nail Studio
13. Scarlett's Chic Nail Creations
14. Grace's Nail Stop
15. Nora's Nail Retreat
16. Riley’s Noble Nails

17. Cherry’s Nail Zenith
18. Zoe's Lush Nail Lacquer
19. Aurora’s Nail Spa
20. Kaylee’s Luxe Nail Lounge
21. Hanna’s Lavish Nail Locale
22. Bonnie’s Nail Garden
23. Violet's Polished Toes Nook
24. Pen’s Vivid Nail Varnish
25. Hazel’s Nail Design Emporium
26. Eleanor’s Nail Hideaway
27. Luna's Luminous Nail Nook
28. Brooke’s Stylista Nail Salon
29. Savanna’s Blissful Nail Boutique
30. Carly’s Nail Palace
31. The Nail Pallete by Muriel
32. Bobby’s Manicure Addicts

Pro Tip: Nail shop names with your first or last name in them might create an expectation that you’ll be working with all the clients. If you intend to sublet to other nail technicians, you might not want to use your own name.

30 Location-Based Nail Salon Names

Good names for nail salons can be as simple as providing a location indicator. Just be careful when choosing a name for nail business operations. If you get too specific you might have to change the name if your shop front moves to another location.

1. Central Park Nails
2. Sunset Strip Salon
3. Broadway Beauty Co.
4. Golden Gate Glamour
5. Beverly Hills Nails
6. Magnificent Mile Manicures
7. Hollywood Hills Nail Studio
8. Times Square Tips
9. Rodeo Drive Nails
10. Mile High Mani-Pedi
11. Miami Beach Manicures
12. Vegas Strip Salon
13. SoHo Chic Nails
14. Napa Valley Nail Retreat
15. Santa Monica Shoreline Salon

16. Sunset Boulevard Nails
17. Alamo City Artistry
18. Windy City Nails
19. Bourbon Street Beauty Co.
20. Silicon Valley Salon
21. Riverwalk Nail Studio
22. Music City Manicures
23. Emerald City Elegance
24. Rocky Mountain Retreat
25. Key West Kanvas
26. Palm Beach Polish Co.
27. Ocean Drive Oasis
28. Liberty Bell Nails
29. Painted Lady on the Promenade
30. Hollywood Boulevard Beauty

Pro Tip: Including the city, county, or references to local landmarks can be a good way to indicate your new nail salon is a local business. Make sure to check keyword volumes to see what people are searching for before choosing the best local indicator.

How to Register Your Nail Salon

UpFlip’s Start Your Business blog on a laptop

After you have found some unique nail business names, you’ll need to:

  1. Perform a Name Check: Check for available domain names, trademarks, and social media accounts.
  2. Get an LLC: You’ll want to register your creative name as an LLC.
  3. Get Your Business License: Your business will need a license to operate legally.

Learn more about starting a business.

Next Steps After Naming Your Nail Salon

There’s still a ton to do after brainstorming and choosing from your favorite nail names. You’ll want to make sure you’re licensed and insured, find a great location, and start marketing to your target audience.

What kind of nail name ideas do you like?

Did you know that eCommerce businesses are among the most reliable businesses to start?

Unless you want to become a farmer, there’s no better industry to get into. Over 70% of eCommerce stores that opened in the last five years have stayed in business.

Advancements like dropshipping, print-on-demand, and crowdfunding have made it easier to start a successful online store, but what kind of eCommerce should you get into?

Below, you’ll find 23 eCommerce business ideas to consider. We’ll provide their income potential, startup costs, and a little bit of background to help you decide on the best option for you. Then we’ll give you tips for getting your eCommerce business started.

[su_note note_color="#dbeafc"]
Read on, or click on any of the links below to jump to the business idea.

What Are the Best eCommerce Business Ideas?

Young woman researching different eCommerce business models on her laptop

The best eCommerce business ideas cater to current market demands, offer unique value propositions, and have the potential for scalability and growth. Keep reading for some of the best ideas for starting a successful eCommerce brand.

23 eCommerce Business Ideas You Can Start Today

Many businesses on this list have a wide range of startup costs because there are so many different ways to implement the ideas.

For instance, several can use dropshipping or print-on-demand (POD) fulfillment methods, which make startup costs of less than $1K completely achievable.

Meanwhile, if you’re creating a product (or stock of products) before selling, the costs can be much higher. Designing a product and producing the first batch can cost anywhere from a few thousand to the nearly $30 billion spent on R&D annually by Apple.

We hope this helps explain why some of the ranges in startup costs for these ideas seem so vast.

1. Niche Subscription Boxes

Average Annual Revenue: $60K to $120K
Average Profit Margins: 5-15%
Startup Costs: $100-$10K
Time to Revenue: 30-90 days
Annual Market Growth Rate: 16.5%
Best For: Organized, process-driven entrepreneurs with expertise in a particular product area and strong marketing skills

With this eCommerce business idea, you curate and sell subscription boxes catering to specific interests, delivering a selection of niche products regularly to customers' doorsteps.

Popular niches for subscription boxes include:

  • Book boxes
  • Specialty foods, like coffee and chocolate
  • Jewelry-making and craft supplies
  • Gift boxes of unique or healthy snacks
  • Natural cosmetics or hair care products

The best products for a subscription startup business are evergreen items that customers will need on a recurring basis. You can also target niches with passionate, learning-oriented audiences, like readers, makers, crafters, and fitness enthusiasts.

2. Personalized Products

Average Annual Revenue: $114K+
• Average Profit Margins: 10.3%
• Startup Costs: $500-$250K
• Time to Revenue: 3+ months
• Annual Market Growth Rate: 2.0%
• Best For: Sales- and marketing-savvy fashionistas tuned into fashion trends, designers, and artists

An eCommerce website that offers customizable and personalized products, such as engraved jewelry or custom apparel, can be an excellent online business idea.

The cheapest way to start your own eCommerce business is to use a print-on-demand service. This saves you the need to worry about shipping costs or inventory management.

If you have the budget, though, you can start a more profitable eCommerce business by investing in equipment to do the customization yourself. That’s how Logo Unlimited grew into a seven-figure screen printing business. Hear their story here:

https://www.youtube.com/watch?v=CJRWc1ZPCpQ

3. Health and Wellness Products

Average Annual Revenue: $130K+
• Average Profit Margins: 5.4%
• Startup Costs: $100-$3.5M
• Time to Revenue: 6-18 months
• Annual Market Growth Rate: 0.4%
• Best For: Wellness and nutrition professionals, fitness experts, and athletes who excel at organization, sales, and customer service

A 2022 report from McKinsey & Company estimates the global market value of wellness products to be $1.5 trillion, with an annual growth rate of 5-10%.

Online stores selling health and wellness products can be highly lucrative eCommerce businesses because of this high demand. Popular product categories include:

  • Supplements
  • Meal replacement bars and shakes
  • Fitness equipment
  • Organic skin care products
  • Natural and herbal health remedies

This can be an excellent eCommerce business idea on its own, or you can sell related products as an extra revenue stream for an online fitness coaching service, wellness blog, or similar online business.

4. Home and Living Accessories

Work-from-home entrepreneur sitting in her stylish living room next to a stack of boxes

Average Annual Revenue: $3.9M+
• Average Profit Margins: 8.53%
• Startup Costs: $2,500-$3.5M
• Time to Revenue: 6-18 months
• Annual Market Growth Rate: 0.5%
• Best For: Designers, artists, makers, and crafty entrepreneurs with strong digital marketing skills

A store selling stylish home and living products—think decor, organization solutions, and smart home gadgets—is one of the top eCommerce business ideas for interior designers and other home furnishings experts.

Depending on your skills, you can build your online business from items you make yourself, or you can set up a business online with curated high-quality products made by other online or local businesses.

Like with other store ideas, the best way to build a successful brand in home accessories is to focus on a niche. This spares you the need to compete with every other eCommerce store in the home goods niche.

For example, selling kitchen and dining mats or natural, sustainably sourced products can be a profitable eCommerce business idea.

5. Eco-Friendly Products

Average Annual Revenue: $11.5M+
Average Profit Margins: 5.7%
Startup Costs: $500-$250K
Time to Revenue: 3+ months
Annual Market Growth Rate: 1.2%
• Best For: Inventors and makers passionate about sustainability

Customers today are eager for eCommerce businesses focused on eco-friendly and sustainable products.

You can start your own eCommerce website catering to environmentally conscious consumers in a range of niches, from natural cosmetics to upcycled or natural products for the home or office.

6. Print-on-Demand Merchandise

Print-on-demand t-shirts with UpFlip logo showing on hangers and pictured on a tablet

Average Annual Revenue: $1.6M
• Average Profit Margins: 4.3%
• Startup Costs: $500-$250K
• Time to Revenue: 3+ months
• Annual Market Growth Rate: -5.6%
• Best For: Visual artists and graphic designers with strong digital marketing skills

POD business models are trending for good reason. This is the easiest way to start an eCommerce business because you don’t need to worry about inventory or shipping—just upload your designs and let the eCommerce website take care of the rest.

Ryan Hogue was working two jobs before he started his own website selling print-on-demand products. Now he’s a multi-million dollar Amazon seller with a profitable eCommerce business that brings in more than $50,000 a month. Learn more in this interview:

7. Dropshipping Store

Average Annual Revenue: $36K-$50K
Average Profit Margins: 5%
Startup Costs: $150-$500
Time to Revenue: 1-3 months
Annual Market Growth Rate: 25%
Best For: Those with marketing and eCommerce skills

Dropshipping is similar to POD. With this type of eCommerce site, you partner with other eCommerce entrepreneurs to sell their products in your shop online.

Like POD, dropshipping eCommerce stores don’t need to worry about inventory or shipping. They require even less effort because you don’t need to do any designing—you literally just sell products made and shipped by others. That makes dropshipping one of the easiest and most profitable eCommerce business ideas. 

Dropshipping helped Heather Johnson build her eCommerce website from a side hustle into $15,000 in monthly revenue. Hear her advice in this interview:

8. Online Craft and Handmade Goods

Average Annual Revenue: $114K+
Average Profit Margins: 10.3%
Startup Costs: $500-$250K
Time to Revenue: 3+ months
Annual Market Growth Rate: 2.0%
Best For: Crafters, makers, designers, and artists with strong sales and marketing skills

Even when they do their shopping online, people love high-quality products that feel personal and artfully made. An eCommerce site selling handmade goods delivers this and is the best eCommerce business for crafty and creative entrepreneurs.

You can sell just about any kind of product in eCommerce. Popular niches include jewelry, fabric crafts such as knitted or crocheted goods, woodworking items, or wedding products such as favors and gift boxes for the wedding party.

Candles are another handmade product ideal for selling online. Watch the interview below to learn how Blk Sunflower grew to six-figure sales in less than two years:

https://www.youtube.com/watch?v=UzZ5aTbiLh0

9. Pet Products and Accessories

Average Annual Revenue: $1.6M+
Average Profit Margins: 1.9%
Startup Costs: $500-$250K
Time to Revenue: 3+ months
Annual Market Growth Rate: 0.8%
Best For: Veterinarians, pet owners, animal lovers, inventors, and designers

From pet food to animal health care products and accessories like collars, clothing, and costumes, there are lots of potentially profitable eCommerce business ideas in the pet care niche.

Considering that the pet food industry alone was valued at $99 billion in 2022, there is a lot of money to go around in this niche, and eCommerce businesses related to pet products have a lot of growth potential.

Marshall Morris has built a very successful business in the pet care niche with I Heart Dogs, with more than 50 million followers and an average revenue of $22 million a year. Hear his story in this interview:

https://www.youtube.com/watch?v=tqqhVT84pnc

10. Smartphone Accessories

Average Annual Revenue: $2.7M+
Average Profit Margins: 11.11%
Startup Costs: $100-$3.5M
Time to Revenue: 6-18 months
Annual Market Growth Rate: 2.2%
Best For: Tech and trend experts skilled at marketing and organization

Just about everyone has a smartphone. You don’t need to sell the smartphones themselves to turn this into a great eCommerce business idea.

Another great eCommerce product idea is to sell related products, like phone cases, chargers, screen protectors, and earbuds.

This is one of those eCommerce ideas that offers a lot of flexibility and variety. If you’re a maker or artist, you can create your own designs and products. Those whose skills are more in digital marketing and sales can focus their eCommerce website on reselling products made by other people.

11. Online Grocery Store

Average Annual Revenue: $9.3M+
Average Profit Margins: 1.8%
Startup Costs: $100K-$3.5M
Time to Revenue: 6-18 months
Annual Market Growth Rate: 0.8%
• Best For: Effective team builders, managers, and supply chain pros, as well as organized entrepreneurs with excellent customer service skills

An online grocery store is a unique business plan that can offer a lot of growth potential. In the past, the majority of people bought groceries from local stores, but the rise of food delivery has started to shift that. eCommerce platforms offer shoppers more convenience and choice and are rising in popularity.

One great thing about the grocery niche is that there’s a huge number of existing customers. After all, everybody needs food—you just need to convince them to buy it from your eCommerce website to grow a successful business.

12. Vintage and Antique Goods

Average Annual Revenue: $60K-$120K
Average Profit Margins: 5-15%
Startup Cost: $100-$1K
Time to Revenue: 30-90 days
Annual Market Growth Rate: -9.3%
Best For: Shoppers, collectors, and thrifters

Not every great eCommerce product idea is one you make from scratch or sell new. Vintage items and collectibles have long been among the most popular eCommerce industries.

Getting your inventory for this kind of store can be very affordable, too. You can buy items from thrift stores, yard sales, flea markets, or storage unit auctions at a great price, then resell them for what they’re really worth to make a profit.

That’s how Mike Wilson got started with Golden State Pickers, and today he makes upwards of $30,000 a month as an eBay reseller. Learn how he grew his business here:

13. Tech Gadgets and Accessories

Tech gadgets including smart watches, drones, smart phones, and tablets photographed on a white table for listing on an e-commerce-site

Average Annual Revenue: $2.3M
Average Profit Margins: 5.5%
Startup Costs: $500-$250K
Time to Revenue: 3+ months
Annual Market Growth Rate: 0.6%
Best For: Electronics, technology, and repair pros; detail-oriented and mechanically-minded entrepreneurs

For tech-minded entrepreneurs, selling gadgets and accessories, like headphones, smartwatches, and tech-related gifts, is among the top eCommerce ideas.

The top trending eCommerce product idea categories related to tech include:

  • Screen protectors
  • Bluetooth headphones
  • Computer and phone cases
  • Wireless charging stations
  • Drones
  • Wearable devices

Using an online store builder platform, you can quickly get up and running and start a profitable eCommerce business in any of the above categories.

14. Digital Products and Courses

Average Annual Revenue: $234K+
Average Profit Margins: 5.8%
Startup Costs: $100-$1K
Time to Revenue: 1-3 months
Annual Market Growth Rate: 1.1%
Best For: People with niche or in-demand skills and expertise

Lots of people turn to the internet when they want to learn a new skill. This puts online courses among the top eCommerce business ideas—and you don’t actually need to be an expert in the niche to get started with an online education business.

Jacques Hopkins played piano as a hobby before starting Piano in 21 Days. Now, he makes $40,000 a month selling his online courses, giving him the flexibility and freedom he lacked as an engineer. Hear his story in this podcast:

One great thing about starting an online education business: It doesn’t cost much to start. Jacques's initial budget was around $150 a month. While it can take a lot of time and effort to create an online course or digital product, once it’s ready to sell, the time investment is minimal.

As far as how to reach customers, you can sell courses through your own website or go through one of the online learning platforms that already exist, like Kajabi, Skillshare, or Teachable.

15. Online Plant Nursery

Average Annual Revenue: $2.8M+
Average Profit Margins: 3.4%
Startup Costs: $1K-$100K
Time to Revenue: 3+ months
Annual Market Growth Rate: 0.8%
Best For: Gardeners and plant experts with strong networking and marketing skills

Not all eCommerce business ideas are techy. For those who love the outdoors and have a green thumb, you can start an online store selling seeds, tools, and other gardening accessories.

Another option is to sell the things you grow. Rane Roatta started a tropical fruit farm from scratch and grew it to a seven-figure revenue, selling mostly online. Hear how he did it in this interview:

https://www.youtube.com/watch?v=ws08subGdg0

16. Athleisure and Activewear

Average Annual Revenue: $1.6M+
Average Profit Margins: 2.9%
Startup Costs: $100K-$3.5M
Time to Revenue: 6-18 months
Annual Market Growth Rate: 0.8%
Best For: Creative athletes, fitness experts, fashion designers, and sports and fitness enthusiasts

The global apparel market for activewear was valued at over $319 billion in 2022, and that’s expected to soar to over $450 billion by 2028.

A clothing business selling this niche apparel product is among the top eCommerce business ideas for entrepreneurs who like both fashion and fitness. This kind of eCommerce store can also make a nice supplement to an online fitness coaching business or YouTube fitness influencer.

17. Online Beauty Store

eCommerce business examples concept showing Blk Sunflower owner holding a tray of candles in the foreground and Statista’s Beauty & Personal Care stat page in the background

Average Annual Revenue: $1.4M+
• Average Profit Margins: 5.7%
• Startup Costs: $500-$250K
• Time to Revenue: 3+ months
• Annual Market Growth Rate: 1.2%
• Best For: Makeup artists, beauty influencers, cosmetic chemists, and hair and skin care experts

If you’re looking for niche examples with high profit potential, the beauty industry is a great choice. Revenue for beauty and personal care products exceeded $625 billion in 2023, and there are a variety of eCommerce business ideas within the niche to choose from.

Charmaine Nicole founded her skin and hair care product lines based on her personal challenges finding products designed for people of color. Today, it makes more than $75,000 a month. Hear her story in this interview:

18. Smart Home Devices

Average Annual Revenue: $2.3M
Average Profit Margins: 5.5%
Startup Costs: $500-$250K
Time to Revenue: 3+ months
Annual Market Growth Rate: 0.6%
Best For: Electronics, technology, and repair pros; detail-oriented and mechanically-minded entrepreneurs

If you’re wondering where to find eCommerce business ideas, one place to start is right at home. Smart home devices have surged in popularity, and you can start a profitable eCommerce business selling these niche products to eager consumers.

You don’t need to be a programmer or inventor to start this business, either. You can build off of existing control systems, like Alexa and Google Home, to bring customers new ways to make their day-to-day life more convenient.

19. Online Toy Store

Pet ecom business owner holding an armful of pet toys and treats in his warehouse

Average Annual Revenue: $1.1M+
Average Profit Margins: 11.79%
Startup Costs: $500-$250K
Time to Revenue: 3+ months
Annual Market Growth Rate: 0.8%
Best For: Parents, educators, collectors, gamers, and other fun-loving entrepreneurs

Entertainment is one of the best eCommerce business ideas, but it’s often overlooked—and that makes it an excellent niche for people looking to open unique online stores.

There are a lot of ways you can go with this kind of online store. Some ideas of things to sell include:

  • Educational toys for kids
  • Collectible or antique toys
  • Eco-friendly toys made from sustainable materials
  • Unique board games
  • Pet toys
  • Supplies for tabletop gamers (dice, figurines, etc.)

20. Remote Work Accessories

Average Annual Revenue: $2.3M
Average Profit Margins: 5.5%
Startup Costs: $500-$250K
Time to Revenue: 3+ months
Annual Market Growth Rate: 0.6%
Best For: Electronics, technology, and repair pros; detail-oriented and mechanically-minded entrepreneurs

In 2023, 12.7% of employees work from home, and another 28.2% work a hybrid schedule.

That’s a lot of potential customers for an eCommerce site selling products tailored to remote workers, such as ergonomic office furniture, noise-canceling headphones, and home office gadgets.

21. Personal Safety Equipment

Top-down shot of PPE ideas for ecommerce business including hard hat, gloves, masks, goggles, and reflective vest arranged on a wood grain table

Average Annual Revenue: $15.9M+
Average Profit Margins: 4.7%
• Startup Costs: $500-$3.5M
Time to Revenue: 6-18 months
Annual Market Growth Rate: 5.90%
Best For: Entrepreneurs in healthcare, manufacturing, and similar industries that use protective gear

During the pandemic, there was a sharp increase in the need for personal safety equipment like face masks and gloves.

The fact is, though, that lots of people need these items on a daily basis, and not just in the medical field. Gloves, goggles, face shields, head protection, and ear protection are necessary tools in a range of trades, from house cleaners and waste management pros to construction workers, welders, and athletes.

If you’re an inventor, you can launch a startup business idea to fill a gap in the current personal safety equipment market. Selling existing products targeted to a specific niche can also be an excellent eCommerce business, especially if you have expertise in what that target customer needs from their gear.

22. Wedding Supplies and Attire

Average Annual Revenue: $670K+
Average Profit Margins: 11.79%
• Startup Costs: $1,000-$3.5M
Time to Revenue: 6-18 months
Annual Market Growth Rate: 1.1%
Best For: Designers, event planners, and fashion and trend experts

The global market for the wedding industry is huge, generating over $160 billion in revenue in 2020.

People want their big day to be perfect, and you can help people create that dream wedding experience by starting a wedding supplies business online.

Like with other options on this list, there are multiple niches to explore. Just to give some niche examples: Fashion designers can make handmade wedding gowns, or a graphic designer could create personalized wedding favors.

23. Books and Journals

Best ideas for eCommerce business booksellers include custom ebooks, curated book lists, and even journals, all shown on a table in a bookstore

Average Annual Revenue: $960K+
Average Profit Margins: 12.03%
• Startup Costs: $1,000-$3.5M
Time to Revenue: 6-18 months
Annual Market Growth Rate: 2%
Best For: Writers, editors, educators, and creative entrepreneurs with strong communication skills

An online bookstore can be an excellent eCommerce business idea for someone who loves reading, writing, and learning.

You can create the books yourself and sell them as physical copies or digital products, or you can curate a list of books written by others that all center on a specific niche.

There are other unique business ideas in this niche, too. For example, Case Kenny turned his expertise and passion for mental health into a guided mindfulness journal business, and he has made more than $5.3 million in revenue since he launched in 2020. Hear his story in this interview:

How to Create Your Own Online Store

  1. Choose a platform. There are many platforms to choose from, such as Shopify, WooCommerce, and BigCommerce. Each platform has its pros and cons, so do some research to find the one that best suits your needs.
  2. Choose a domain name and web hosting. Your domain name is your website's address, and web hosting determines where your online files will be stored. You can find affordable domain names and web hosting plans from many different providers.
  3. Design your store. Once you have a platform and web hosting, you can start designing your store. Choose a theme or template, then add your categories and pages.
  4. Add products. Add your products to your store. Include images, descriptions, and prices. You’ll also have the option to set up shipping and payment options.
  5. Promote your store. Once your store is up and running, you need to promote it so people can find it. You can do this through social media, search engine optimization, and paid advertising.

Creating your own online store requires significant effort, but it can also be very rewarding. By following these steps, you can create a successful online store that sells your products to customers all over the world.

Is eCommerce Worth It?

Young man wondering "Is eCommerce profitable" and searching for answers about e-commerce on his laptop

It absolutely can be!

As you’ll see from the many eCommerce entrepreneurs interviewed by UpFlip, starting your own eCommerce business can help you achieve a range of personal or professional goals, whether you want to supplement brick-and-mortar sales or find a more flexible way to make a living so you can ditch your day job.

Which eCommerce Business Idea Do You Like?

Now that you’ve seen bunches of online store ideas, which one strikes your fancy? Do you have ideas for eCommerce businesses that weren’t on the list? We’d love to hear about your eCommerce entrepreneurial journey!

So you’ve decided to open a restaurant but don’t know what to name it? That’s okay. We have plenty of restaurant name ideas you’ll love.

[su_note note_color="#dbeafc"]We’ve grouped our picks for best restaurant names into 17 unique categories to help you choose a restaurant name that works for you. In addition, we’ll discuss how to name a restaurant—and restaurant names to avoid. Check out all of our ideas or click any of the links below to jump straight to the section you need now.

What should I name my restaurant?

Restaurant co-owners in orange aprons brainstorming business ideas over a laptop and coffees in a cafe space

Choosing a great restaurant name can be a challenge. We’ve got you covered with some tips to help you find the perfect name for your business.

  1. Consider a name that reflects the type of cuisine you offer or the overall theme of your restaurant. This gives potential customers a quick idea of what to expect.
  2. Unique restaurant names help you stand out. If you use a generic name, you might get lost in the crowd.
  3. Restaurant name ideas should be easy to remember.
  4. A culinary venture might want to include a reference to its location.
  5. You’ll want to check if your restaurant name ideas list has trademark availability, then check domain names and social media platforms to see if the good restaurant names are taken.

Remember, the name of your restaurant is a key part of your brand, so take the time to brainstorm and choose a name that resonates with your vision and target audience.

32 fancy restaurant names

If you want to attract bougie guests to your restaurant, choose a fine dining restaurant name that will impress. First, impress them with your name…then stun them with your impeccable service and first-class cuisine. Here are some fine dining name ideas that will help you make it happen:

1. Aurelian Elegance
2. Orchid Row
3. Éclat Manor
4. Imperium
5. Luxe Lumière
6. Crown on the Plaza
7. Prestige Cellars
8. Riviera Regale
9. Sérénité Soirée
10. Enclave
11. Étoile
12. Maison Tres
13. Café Grandeur
14. Rendezvous
15. Château Chantilly
16. The Emporium

17. Refined Revelry
18. Epicure
19. Illustrious Ivy
20. The New Gourmand
21. Ember
22. Resplendent Ridge
23. Epitome Elegance
24. Luminance
25. Nouveau Table
26. Vista Vérité
27. Apogee Amour
28. In Aura
29. Palatial Palate
30. Panache
31. The Gilded Gastronome
32. Epicurean Elegance

Pro Tip: When it comes to naming a fine dining restaurant, you can go one of two ways: trendy or classic. Select which one you think will draw in your target customer and also be a name you can live with for the life of your restaurant.

20 cute restaurant names

Attracting families and kids to your restaurant is easy when its name is adorable. A good restaurant name attracts potential customers to your establishment—just make sure your restaurant’s mission matches the name or else it will be ineffective.

1. Whisker's Whimsy Wagon
2. Sweet Pea Patisserie
3. Sprout ’n’ Sprinkle Spot
4. Bubblegum Bunny Bistro
5. Fairy Floss Café
6. Teddy's Tea Party Tavern
7. Sugar Sprinkle Shack
8. Cotton Candy Cottage
9. Snuggle Bug Bistro
10. Raindrop Ranch Café

11. Kitten's Kitchenette
12. Sunshine & Sprinkles Café
13. Sweetheart Seashore Shack
14. Cupid's Café Corner
15. Sugar Plum Fairy Feasts
16. Little Lamb Luncheon
17. Panda Palate Palace
18. Bunny Hop Bistro
19. Cleopatra's Culinary Haven
20. Galaxy Grub

Pro Tip: You don’t just have to make your name creative, but make it a creative restaurant. The interior should be fun and inviting. Hang local art on the walls and create an atmosphere families will continually come back to.

30 fast food restaurant names

A fast food spread including a burger, fries, and chicken nuggets next to a chalk board plaque that reads "Fast food restaurant names"

As a business owner, you want your fast food restaurant name to make a lasting impression. We have a great ideas list for you to choose from so you can guarantee you have repeat business time and again.

1. ZapBite Burger Co.
2. Rapid Munch Drive-Thru
3. Swift Savor Express
4. Dash Burger Bistro
5. ZipTaste Tavern
6. SpeedySizzle Grill
7. Snap Chow Hut
8. On the Rise Burgers
9. BlazeBite Fast Fare
10. Zest Meal Spot
11. TurboTaste Drive-Thru
12. Rapid Fuel Bistro
13. Quick Crave Corner
14. Rush Bite Express
15. Dash Munch Depot

16. Speedy Chow Hut
17. Express Burger Joint
18. Swifty Feast Drive-Thru
19. Fast Flash Fare
20. Blaze Bite Express
21. Zoom Burger Stop
22. Snap Chow Shack
23. RushBite Grill
24. Quick Fuel Fast Food
25. RapidRise Diner
26. ZippyMunch Depot
27. Swift Serve Fast Fare
28. Wizard of Oz Grill
29. Apollo's Pizzeria
30. Einstein's Edible Emporium

Pro Tip: What are your unique selling points that would make someone come to your place over other restaurants in the area like McDonald’s? Use your social media channels to get the word out there. The first impression someone has will stay with them forever. Build your brand identity from the very beginning.

30 American restaurant names

American restaurants focus on cooking and serving food like burgers, chicken, and a variety of other options diners associate with Americana. Here are some names that will help your restaurant stand out from the pack:

1. Jazz Junction Diner
2. Great Lakes Galore
3. Southern Spice Station
4. Capital City Eats
5. Big Sky Bistro
6. Redwood Roots Restaurant
7. Everglades Epicure
8. Route 66 Diner
9. Aloha Avenue Café
10. Desert Bloom Bistro
11. Gulf Shores Grille
12. Cascade Café
13. Rocky Roadhouse
14. Magnolia Manor Eats
15. Wild West Whiskers

16. Blue Ridge Bistro
17. Crescent City Cuisine
18. Northern Lights Nosh
19. Grand Canyon Grillhouse
20. Napa Valley Nibbles
21. The Rockies Retreat
22. Sunshine State Supper Club
23. Ozark Oasis Bistro
24. Mount Rushmore Munchies
25. Hudson Valley Hideaway
26. Alamo Alley Café
27. Tundra Trails Tavern
28. Niagara Nosh House
29. Appalachian Attic Eats
30. Bayou Bonfire Bistro

30 Mexican restaurant name ideas

A Mexican food spread including salsa, chips, and shrimp tacos with a tiny Mexican flag in them next to a chalk board plaque that reads "Mexican restaurant names"

The easy way to name your Mexican restaurant is to simply put whatever name you choose in Spanish. But make sure it actually says what you want it to say so your name lets customers know what to expect when they dine there.

1. Sabor del Sol
2. El Sabroso Cantina
3. Casa de Sazón
4. Delicias de México
5. El Corazón de México
6. La Cocina del Sol
7. Tacos y Tequila
8. Sabores de México
9. El Rincón Picante
10. La Fiesta Mexicana
11. Taquería Tradicional
12. El Ranchito Sabroso
13. Los Sabores Auténticos
14. Comida Mexicana Real
15. Cantina del Sol

16. La Hacienda del Sabor
17. El Sazón Auténtico
18. Las Delicias Mexicanas
19. El Patio Mexicano
20. Sabores y Aromas de México
21. La Cabaña Mexicana
22. El Sabor de Mi Tierra
23. La Cocina Mexicana
24. Auténticos Tamales y Tacos
25. Sazón de la Abuela
26. El Fogón Mexicano
27. Tacos al Pastor y Más
28. La Esquina Mexicana
29. Delicias Caseras de México
30. El Paladar Mexicano

Expert Advice: Your name should evoke a feeling for the potential guest. What do you want your customer to think of when they hear your name? Is it an experience, a food, great service? Make your name something unforgettable.

30 Italian restaurant name ideas

When selecting an Italian restaurant name, be sure to include words that remind people of Italy and the amazing food they’ve had (or imagined having!) overseas. You can make it fancy or fun. These Italian restaurant names are good for everything from a nice Italian restaurant to pizza and hoagie shops.

1. Bella Cucina
2. Trattoria Romantica
3. La Dolce Vita Ristorante
4. Cucina del Sole
5. Gustoso Italiano
6. Sapori d'Italia
7. Piazza Italia
8. La Cantina della Nonna
9. Al Dente Trattoria
10. Ristorante Buon Gusto
11. La Famiglia Cucina
12. Bella Napoli
13. La Cucina Felice
14. Gusti del Sud
15. La Tavola Trattoria

16. Buona Cucina Italiana
17. Mangia Bene Ristorante
18. Le Delizie Italiane
19. Trattoria del Cuore
20. Osteria del Sole
21. Cucina Amore
22. La Cucina del Gourmet
23. La Pizzeria Rustica
24. Vivace Cucina
25. L'Angolo della Pasta
26. Il Gusto Autentico
27. Delizie D'Italia
28. Il Sapore Italiano
29. La Locanda del Cuoco
30. Trattoria Bella Luna

Pro Tip: Some Italian names can be hard for the average American to pronounce. While it may look nice, make sure the average Joe can pronounce your name or else it will be butchered time and again and your target customer may have a hard time finding you.

30 French restaurant names

Your French restaurant name should include keywords that will show potential customers what your restaurant is all about. Use culinary imagery to inspire them to dine there time and again. Of course you’ll want to make sure you love it as well!

1. Maison de Savoureux
2. L'Éclat Culinaire
3. Le Bistrot de la Coquette
4. L'Étoile Épicurienne
5. Bon Appétit Bistro
6. La Cuisine Charmante
7. Chez L'Artisan
8. Le Délice de Paris
9. Rendezvous Rive Gauch
10. Le Festin Français
11. À Table!
12. L'Auberge du Gourmet
13. Le Petit Plaisir
14. Delice de la Côte
15. La Vie en Rose Brasserie

16. Brasserie Bonheur
17. Le Repaire de Saveurs
18. La Cigogne Gourmande
19. La Provence Gourmande
20. Étoile du Matin
21. Les Délices de la Rivière
22. Belle Assiette
23. Bistro du Soleil
24. Salon Culinaire
25. La Table des Artistes
26. Le Café des Amis
27. Le Bon Vivant
28. Cuisine en Rose
29. L'Escapade Gourmande
30. Trattoria du Midi

Pro Tip: French restaurant name ideas are easy to come up with when you look at how beautiful the language is, both spoken and written. Play with combinations, and you shouldn’t have any trouble coming up with the perfect restaurant name as long as it resonates with your menu and dining experience.

22 diner names

Get those creative juices flowing as you decide on a perfect diner name for your new restaurant. This isn’t just a place to serve food. You’ll be creating delicious dishes and a divine dining experience that will wow your guests, so be sure you have a restaurant name to match.

1. Retro Rocket Diner
2. Tasty Tracks Diner
3. Cosmic Café
4. Flamingo Flavors Diner
5. Blue Moon Bites
6. Starlight Bites
7. Killer Pizza & Sammies Diner
8. Route 66 Eats
9. Atomic Appetites Diner
10. Neon Nights Diner
11. Thunderbird Treatbox

12. Jukebox Jive Diner
13. Bonanza Bites
14. Sock Hop Stop Diner
15. Diner-o-Saurus
16. Rock ’n’ Roll Grub Hub
17. Galaxy Grill
18. Cosmic Cravings Diner
19. Diner Delight Junction
20. Mellow Yellow Diner
21. Retro Rendezvous
22. The Food Truck Diner

Pro Tip: Pick a theme for your diner. Themes are a great way to attract customers and build a strong brand identity. You can even make promotional materials for your new business that feature your theme and make people want to come for a meal!

22 fancy café names

Older man in a suit at a cafe bar holding a bottle of Kahlua with a sign that reads "Fancy Cafe Names" hanging over the bar

But here are a few fancy restaurant names for your café that are sure to inspire your culinary venture.

1. Serene Sips Café
2. Château du Café
3. Elysian Espresso
4. Enchanted Eats Emporium
5. La Vie en Rose Café
6. Royal Brew House
7. Gourmet Garden Café
8. Éclatant Elegance
9. Belle Bistro
10. Palais de Pâtisserie
11. Tranquil Tea Terrace

12. Paragon Perks Café
13. Posh Palette Café
14. Elite Elixir Emporium
15. Luxe Lounge Lattes
16. Opulent Oasis Café
17. Café Magnifique
18. Divine Delights Diner
19. Paradiso Patisserie
20. Grandeur Grinds
21. Gourmet Symphony Pastry & Beans
22. Café Gilberto

Pro Tip: Creative restaurant name ideas leave a lasting impression on your branding efforts. Check the availability of the perfect name using online tools.

20 buffet restaurant names

Consider some of these suggested names for all-you-can-eat restaurant businesses.

1. Worldly Flavors Buffet
2. Culinary Odyssey Buffet
3. Fusion Feast Buffet
4. Melting Pot Buffet
5. Global Gastronomy Buffet
6. Panorama Plate Buffet
7. Eclectic Eats Buffet
8. International Indulgence Buffet
9. Diverse Dining Buffet
10. Ethnic Enclave Buffet

11. Flavor Fusion Buffet
12. Gastronomic Galore Buffet
13. Epicurean Expedition Buffet
14. Heritage Heights Buffet
15. Taste Trek Buffet
16. Crossroads Cuisine Buffet
17. Mosaic Buffet
18. Pan-Continental Buffet
19. Culinary Kaleidoscope Buffet
20. All You Can Eat Oasis Buffet

30 bistro names

Restaurant owner giving the okay sign and holding a platter of fried chicken next to a chalk board sign that reads "30 Bistro Names"

Consider some of these creative restaurant names for a bistro.

1. Sage & Saffron Bistro
2. Azure Vine Bistro
3. Velvet Petal Bistro
4. Hearthstone Haven Bistro
5. Moonlit Terrace Bistro
6. Willow Whisper Bistro
7. Ember & Elm Bistro
8. Sunflower Serenade Bistro
9. Cobblestone Corner Bistro
10. The Tango Bistro
11. Juniper Junction Bistro
12. Quill & Quinoa Bistro
13. Zephyr Zenith Bistro
14. Rustic Aura Bistro
15. Echoes & Eats Bistro

16. Cobalt Cascade Bistro
17. Alchemy Alley Bistro
18. Luna Lounge Bistro
19. Cedar Crest Bistro
20. Elysian Eats Bistro
21. Tarragon Terrace Bistro
22. Opal Orchid Bistro
23. Citrine Cove Bistro
24. Bistro 360°
25. Marigold Manor Bistro
26. Whispering Woods Bistro
27. Three Serenades Bistro
28. Coral Cascade Bistro
29. Amethyst Arbor Bistro
30. Fireside Flavors Bistro

30 ‘punny’ restaurant names

What are some restaurant names that will make you laugh? We have a few answers below. Restaurant owners who aren’t afraid to include a good pun can benefit from a cute restaurant name that diners won’t soon forget. Here are some restaurant business name ideas that leverage just the right amount of humor and hint at the delicious cuisine you’ll serve.

1. Wok Around the Clock
2. Soy Joy Eatery
3. Stir Crazy Noodle Bar
4. Pho-nomenal Eats
5. Kimchi Krazy
6. Dim Sum Delight
7. Miso Happy Eatery
8. Thai Me Up
9. Wonton Wonder
10. Rice Rice Baby
11. Kung Food Palace
12. Zen Zest Fusion
13. Curry in a Hurry
14. Sushi-licious Spot
15. Tempura Temptations

16. Chop Chop Chopsticks
17. Bao Down Bistro
18. Spice Route Café
19. Noodlegate Kitchen
20. Dumpling Dynasty
21. Ramen Rave
22. Pho Real Bistro
23. Szechuan Sensation
24. Dragon Delish Diner
25. Rollin' Rollin' Sushi
26. Wasabi Wow Café
27. Sesame Street Eats
28. Hoisin Haven
29. Kimchili Kitchen
30. Thai Tanic Treats

30 beach restaurant names

A restaurant business on the beach might consider some of these new ideas for a beachy business name:

1. Sandy Toes Café
2. Seaside Bites Shack
3. Wavefront Eats
4. Shoreline Sip Spot
5. Flip Flop Fusion
6. Driftwood Diner
7. Beachcomber's Bistro
8. Saltwater Serenade Café
9. Sunkissed Eateries
10. Seashell Shoreline Snacks
11. Tidepool Treats Tavern
12. Coral Cove Cuisine
13. Seafoam Feasts
14. Boardwalk Bites
15. Coastal Cravings Café

16. Pier Pleasures Restaurant
17. Castaway Cove Café
18. Tiki Tide Tavern
19. Bay Breezes Bistro
20. Lighthouse Lunches
21. Nautical Nosh Nook
22. The Mermaid's Menu
23. Palm Tree Pantry
24. Seagull's Perch Café
25. Shell Seeker's Snack Shack
26. Beach Blanket Bistro
27. Sailors' Supper Spot
28. Sandcastle Café
29. Surfer's Slice Shack
30. Beach Bonfire Bites

30 brunch restaurant names

Brunch restaurant names are great for attracting those people who can’t decide if they want to get breakfast or lunch.

1. Rise & Dine Café
2. Morning Bliss Bistro
3. Brunchville Bites
4. Sunny Side Up Café
5. Brunch & Munch
6. Daybreak Delights
7. Sunlit Brunchery
8. Early Bird Eats
9. Brunch O'Clock
10. Brunch Barn
11.Midday Munchies Café
12. The Bungalow
13. Sunrise Savory Spot
14. The Brunch Basket
15. Breakfast Boulevard

16. Brunch Bonanza
17. Astrud’s Brunchery
18. Sunbeam Brunch Café
19. Morning Glory Eateries
20. Brunchtime Bliss
21. The Morning Table
22. Brunch Affair Café
23. Bistro Brunchscape
24. Rise & Brunch Café
25. Morning Medley Diner
26. Brunch Oasis
27. Brunch Junction
28. The Brunch Clubhouse
29. Sunlit Spread Café
30. Morning Breeze Bistro

30 modern restaurant names

Modern restaurants are defined by their sleek decor and menus that wow diners with innovative options. They increasingly focus on local food and sustainability, too.

1. Urban Palette Eats
2. Metropolis Munchery
3. Modernity Bites
4. Chic & Eats
5. Vibe Valley Eatery
6. Fusion Flux Café
7. Nova Bistro Lounge
8. Trendy Tabletop
9. Echo Eats
10. Zenith Zone Café
11. Savor Sphere
12. Retro Remix Diner
13. Avant Grub
14. Urban Utopia Eats
15. Fusion Foundry

16. Pixel Plate Bistro
17. Pulse Point Eatery
18. Artisan Alley Café
19. The Mod Mix Diner
20. Metro Manifesto
21. Flavor Fusion X
22. Chic & Savory Eats
23. Urban Elegance Eateries
24. Modish
25. The Trend Tavern
26. Urbanite Eatscape
27. Fluxus Bistro
28. ModMotion Café
29. Metro Mingle Bistro
30. Tres Forma Eatery

30 fantasy restaurant names

1. Enchanted Eats Emporium
2. Mystic Morsels Tavern
3. Dragon's Delight Diner
4. Fairyland Feasts
5. Unicorn Utopia Café
6. Sorcerer's Supper Spot
7. Celestial Cuisine Castle
8. Elf & Elemental Eatery
9. Enigma Eats Emporium
10. Phoenix Flame Bistro
11. Mage's Menu Manor
12. Mythical Munchery
13. Mermaid's Galley
14. Fabled Fare Feasts
15. Wizardry & Wonders Diner

16. Griffin's Gourmet Guild
17. Seraphic Supper Spot
18. Fey Feasthouse
19. Astral Aura Eateries
20. Chrono Culinary Cove
21. Arcane Appetites Café
22. Cosmic Creatures Café
23. Elven Enclave Eats
24. Enchanted Grove Grub
25. Dreamer's Dining Den
26. Enigma Elixirs Eatery
27. Wyvern's Wok
28. Faerie Fusions
29. Valkyrie's Vanguard Venue
30. Cosmic Concoctions Castle

20 breakfast restaurant names

1. Rise & Dine Café
2. Morning Glory Griddle
3. Breakfast Boulevard
4. Sunshine Café & Grub
5. Early Riser Eateries
6. Crispy Mornings Café
7. Flapjack Palace
8. Sunny Side Spot
9. Morning Bites Buffet
10. Early Bird Eats

11. The Breakfast Clubhouse
12. Rise ’n’ Shine Café
13. Daybreak Diner Delights
14. Sunrise Serenade Café
15. Crave & Savor Breakfast
16. Golden Morning Griddle
17. Pancake Paradise
18. Morning Morsels Café
19. Fresh Start Eateries
20. A.M. Delights Diner

Did you find some cool restaurant names?

We provided lists of names you might like for your own restaurant. The restaurant’s concept will play a heavy role in how you name your business. A name that will work for a coffee shop won’t work for an elegant restaurant.

Take the time to think about what type of restaurant business you’ll start, then come up with a list of your top names for restaurants. Once you’ve settled on good names of restaurants, check that they are available as a web domain, social media profiles, and as business names.

Did this blog help you think of cool names for your business?


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