How to Start a Pet Sitting Business: The Definitive Guide (2024)


March 2, 2021

How to Start a Pet Sitting Business: The Definitive Guide (2024)

Every day millions of pet lovers think to themselves:

“I wish I could spend all day playing with my pets.”

Martin Burt and his wife started Companion Keepers because of their love for animals. These successful business owners are going to share how to start a pet sitting business for less than $1,000.

If caring for animals sounds like your dream job, we’re going to show you how to build a strong client base without any pet sitting or small business experience. Get ready to get all the tips, tools, and resources you need to start a successful pet sitting business.

 

1. Understanding Pet Sitting 

Woman with a cute dog

You might be wondering if pet sitting is right for you or if you’re even cut out to run a small business. With the help of Martin, we will give you the tools and knowledge to make this important decision and get a head start.

The average cost for pet sitting ranges from $20-$30 per day and $45-$75 per night. Individual pet sitters can make $4,000 a month or more, which can grow even more as you expand your business and hire additional workers.

Pet sitting offers a level of flexibility that few other types of businesses can match.  You can choose to work full-time or part-time and can even start as a teenager.

Let’s get into what you need to know to decide if starting a local pet business is a good fit.

Experience

Working as a pet sitter for an established company before going out on your own can help you get a feel for the work involved and how to manage different pets, sitting circumstances, and employees.

However, being a passionate pet owner can suffice if you have an entrepreneurial spirit and do your research.

Martin and his wife didn’t have any previous experience with pet sitting or small business, but they were driven to create a safe pet care environment in honor of their passed beautiful Persian, Delilah.

While they may have lacked experience, they sure didn’t lack drive. They spent an entire year researching how to own and operate a small business and pet sitting company. And most of this research was done at the library!

Fortunately, there are tons of online resources nowadays, and we’ve already taken care of the heavy lifting for you. Here are a few to get you started: 

Being An Entrepreneur

Hand showing the word "entrepreneur"

Starting a business can be one of the most challenging and rewarding career moves of a lifetime. It takes planning, guts, and a whole lot of time and effort. 

After taking a deep dive into the world of business ownership and weighing their options, Martin and his wife realized that entrepreneurship was right for them. As Burt explains:

My wife and I discovered we are both entrepreneurs at heart. You know this when your yearning to ‘beat your own drum’ is stronger than your yearning to ‘move up the ladder.’

He goes on to explain some of his key requirements for business ownership:

Self-starters motivated to set the alarm and be accountable for all aspects of business without the team or supervision to help us along.

The start-up guides by Entrepreneur and Business News Daily offer step-by-step instructions on how to get started. 

The Small Business Administration (SBA) is also a great resource for those looking to become entrepreneurs in the United States, with information on registering your business, funding, and more.  

2. Choose Your Target Market

Because there are so many pet varieties, each requiring different types and levels of care, selecting which types of pets your company will and will not sit for is a core business decision.

This choice should be based on your knowledge, experience, and preferences, as well as your desired workload and price points.

You can choose to take on more care-intensive pets, like ferrets and large birds, or stick to lower maintenance animals like cats and guinea pigs. Here are care guides for some of the more common pets to help inform your decision. 

To specialize or not?

Finding a unique way to position your business is a great way to stand out from the competition and command higher prices.

One way to do this is to create a specific type of pet sitting business, like a pure dog sitting business.  

Taking a leap of faith, Martin and his wife decided to transition their business, shifting from providing services for both cats and dogs to a cats-only pet care provider, effectively reducing their number of potential clients. As Martin explains:

It was a risk cutting out 50% or more of potential business by catering to cat owners.

They were the only local pet sitting company in this space. The risk paid off, and their specialty pet sitting business flourished.

3. Licenses and Certifications

The word certified printed on the keyboard

Look, no one likes paperwork, but doing the due diligence to get your business up and running is key to its success. One of those steps may involve getting a business license.

Pet sitting business license requirements vary by state, so make sure to check your state/city websites for more information.

Exams and Courses

Beyond licensing, you may want to consider a pet sitting certification as an extra credibility boost for your business. 

The NAPPS Certification Course covers a wide range of topics, from pet first aid to business management. This is a good option for someone who wants to deepen their knowledge of business and pet care and build confidence in their pet-sitting abilities.

Another option is the CPPS-Certified Professional Pet Sitter® Exam. This certification is for people who already have the know-how and want to prove their expertise to clients.

In all, certifications can be a learning tool and/or give you an edge over the competition.

4.   Select a Location

Figuring out where to locate your pet sitting business is a big decision. Do you work from home or rent an office? Board animals or make house calls? Or do a combination of the two?

With so many questions to answer, let’s take a look at how Martin and his wife set up their business.

Home Office

Martin describes the Companion Keepers office setup: 

The location was easy: our home. We had a small home and literally converted half our living space into our office… At the time, nobody worked from home, so it was odd to most people.

Nowadays, working from home is much more common and accepted. Converting part of your home into an office can help cut costs since you don’t have to rent an office space, which is especially important for a start-up. 

Check out these resources on creating your ideal home office space: 

  • Watch this video to learn more about transforming part of your home into office space
  • Set up your home office like a boss with these tips and tricks
  • Don’t forget to optimize the ergonomics of your office space for comfort and productivity

Renting and Leasing Retail

Leasing approval for business

If you do want to rent an office space for a more professional feel, make sure you consider its location in terms of your clients, team, and any amenities you want close by. It’s also important to figure out your budget and stick to it.

Online platforms like OfficeSpace let you browse potential business locations from your own home. You may also want to get the help of an expert for your search. 

Personal Visits

With half of their house functioning as an office, there wasn’t much room left for pets. Martin and his wife decided to make pet care visits to the owner’s home as part of their service offerings.

While this option has the benefit of a less chaotic home or rented space, it does come at a cost.

Martin explains the tradeoffs of heavily relying on a car as part of your business operations:

The mileage plus wear and tear on your car annually is a big expense. It’s not uncommon to put 100 miles a day on your car when making pet visits on busy days.

As your client base grows, so does your car mileage. In Martin’s case, the company profits more than offset these time and money costs.

Alternatively, if you have the space, pet sitting in your home can save tons of time and help to reduce costs.  

5. Make a Plan

Whether you create a plan or not can make or break new businesses. Read on to learn exactly what you need to do to develop a solid foundation for your pet sitter business to thrive.

Name The Business

A solid business name can be the difference between gaining a new client and being forgotten. When selecting a name, it should be clear that it is representing a pet sitting company without being too wordy or difficult to remember.

The name of Martin and his wife’s business, Companion Keepers, is short, sweet, and to the point. You can also test some name ideas on a focus group of family and friends to help find the perfect one.

You only get one shot, so take your time and be thoughtful in your decision.

Here are some more tips for naming your business.  

Create a Business Plan

Man creating a business plan

After finding the perfect name, it’s time to sit down and make a plan. A business plan was the missing piece from Martin and this wife’s start-up venture. He states:

This was probably the one mistake we made. We didn’t run into problems without [a business plan], but we had no clear goals either and could have grown our business much faster, and with better vision.

Martin hits the nail on the head with his observation. Business plans help you focus, set goals, and stay organized, which is necessary to effectively scale your business.

Business Planning 101

Business plans generally have the following elements:

  • Executive summary
  • Vision and mission statements
  • Company summary
  • Market analysis and marketing strategy
  • Financial plan and forecast
  • Competitor analysis

Business Plan Templates

Fortunately, there’s no need to start from scratch. Here are some free templates to get you started!

Goal Setting

Martin also recommended setting goals early on in the process to help guide your pet sitting business in the right direction.

One of the most commonly used tools for goal setting is the SMART goal framework, which emphasizes creating goals that are Specific, Measurable, Achievable, Realistic, and Timely.

When setting your revenue and other goals for the year, don’t forget to consider the seasonality of pet sitting. Plan for busier periods during the summer and slower business during the winter.

For example, at Companion Keepers, they take a break in January to regroup and plan for the following year. 

Insurance

Everyone would like their business operations to always run smoothly. However, in reality, issues are going to come up from time to time. Insurance and contingency planning are a must for pet sitting businesses.  Martin and his wife have had to handle their fair share of challenges. As Martin describes: 

We have dealt with house break-ins, floods, sick or terminally ill pets, and pets that pass away when their moms and dads are away. The responsibility can weigh on you.

To help you build a stable business that caters to pet owners, he recommends creating a financial cushion over time to prepare for the unknown. Also, creating guidelines for how to handle difficult situations like the death of a pet can help you and your team take on these challenges more effectively and consistently.

To make sure your pet care business is protected, you may want to consider purchasing insurance. Insurance companies like Trusted Choice and Veracity Insurance Solutions offering affordable liability insurance related to animal care. Small business insurance can also provide coverage for other types of financial losses.  

6. Funding

People sitting and planning business

Luckily for you, pet sitting businesses don’t need a large amount of upfront investment. That being said, you’ll still need to decide whether to self-finance your small business or try to find investors. First, let’s take a look at how much money you’ll need to get started.

Estimate Costs

One of the perks of starting a pet sitting business is the low initial costs. Martin and his wife hired an accountant who cost $1,000 per year and an attorney who drew up a pet care contract for pet owners to sign that cost around $600. The remaining costs for a business phone line, advertising, and office supplies were minimal at first.

Other than that, the main costs for Companion Keepers were related to their car. These can really add up over time. Martin explains:

The mileage plus wear and tear on your car annually is a big expense. It’s not uncommon to put 100 miles a day on your car when making pet visits on busy days. Depending on gas prices, which at times were as high as $3 a gallon, plus averaging out the cost per mile burning your car could mean you need a newer car in a few short years. 

Pet sitting business start-up costs can be higher or lower than those of Companion Keepers depending on how you decide to set up your pet business.

For example, renting out office space for your pet business will add a significant monthly expense, while providing pet care services from the comfort of your own home can help cut down on car wear and tear.  

The US Small Business Administration offers a start-up cost estimator to help you plan out your business expenses. 

Here are the main cost categories to factor in when starting your pet sitting business: 

  • Office space (varies depending on location)
  • Car (including gas plus wear and tear)
  • Pet equipment (food, toys, etc.)
  • Accountant: about $1,000 per year  
  • Lawyer: about $600 to create the initial pet care contract

Pet Sitters International also offers a free pet sitter start-up costs checklist to help you estimate your business expenses. 

Personal Investment

If you have a reliable car and money in the bank, it’s possible to start a small business that provides pet sitting services without initially going into debt. This was the route Martin and his wife took. He describes how they managed to found a pet sitter business without debt:

We used our savings and started slowly. We didn’t take vacations, cut down meals, and cut anything else we could eliminate until we were profitable. Sometimes we worked overtime at our other jobs to fund growing the pet sitting.

Becoming a fully self-started business owner is possible but may require more sacrifices and effort upfront. Next, we’ll go over an alternative path for starting and to help you build your local pet sitting business.

There are also several business credit cards geared towards start-ups with perks, like not requiring a personal guarantee and a 12-month intro 0% APR. Before applying, you can first check your credit score for free through Experian

Finding Investors

Group of people planning on investing for business

An alternative option for starting a pet business is to get funding from outside sources. You can apply for a loan from a local bank, raise capital from friends and family, or seek funding via an online platform.

Make sure that you understand the terms of the loan and that the requested amount is based on your cost and revenue projections from your business plan.

The SBA also helps small businesses to get loans. 

7. Develop a Marketing Strategy

Online presence is the number one way to attract potential clients in today’s world according to Martin. They also receive referrals from local veterinarians and former clients. Occasionally, Martin will buy Google or social media ads, but they rely most heavily on organic website searches for growing their business.

Gig Workers

Gig pet sitting businesses like Wag and Rover can make it difficult for independent pet sitter companies by undercutting the market. As Martin explains:    

They fail to see the hidden time and money expenses, and then they compete by underpricing.

While gig pet sitters are barely getting by with their bottom-of-the-barrel pricing, a true petcare small business has to get creative and set themselves apart to be successful.  

Read on to find out how.

Technology

In addition to leveraging pet owner customer loyalty through referrals, using technology is integral for small business owners in growing their sitting business. Martin encourages pet sitters to seek out these solutions:

If there’s a perfect app or a virtual assistant for the problem, use it! Saving the money instead by doing it yourself costs you in growth, robbing you of income and time off in the end.

The following platforms can help your business operate like a well-oiled machine. 

  • FreshBooks helps to simplify invoicing 
  • DocuSign can make your contracting processes operate more smoothly
  • Mailchimp offers an integrated marketing platform that allows you to reach potential customers more effectively
  • GoCo uses the cloud to streamline human resource services 

8. Assemble a Team

Two women and two cute dogs

As your pet service business grows, you may want to consider hiring people to help out with pet care. 

Hiring Help

If he could go back in time, the number one thing Martin would do differently is to hire sooner.

We wasted many years staying static, afraid to hand over the [reins]… My advice would be to take your time and build and nurture a solid team so you’re not all things to all people 24/7.

Based on how many pet owners you are servicing and your budget, you can choose to hire full-time or part-time pet sitters wh0 you can train based on your pet care approach and guidelines. This will increase your ability to service more potential clients and grow your revenue.

Depending on your location, you may be able to find potential employees through word of mouth, a community job board, or an online job board like Indeed. Workers who are passionate about animals are a must! 

Check out the 7 Cs and these recruiting strategies for more info on how to hire great employees. 

Remote Workers 

As the remote worker community increases, it’s easier than it’s ever been to find a virtual assistant for day-to-day office tasks. An assistant can take care of the small stuff so you can focus on growing your business.  

Martin warns that burnout is inevitable to people who are fearful of hiring. So once your business starts to take off, get out there and assemble your dream team!

9. Education & Networking

Martin’s final piece of advice for aspiring pet sitters is to never stop learning. There are tons of resources out there for small business owners, such as mentorships, online classes, and networking opportunities.

Mentorships

Having a pet sitter mentor is a great way to get you started, and they can act as a support system as you grow. Pet Boss Nation has a great mentor program for those looking to get into the pet industry. 

Martin encourages new business owners not to try to reinvent the wheel and to ask for help when needed. Especially if you’re new to the industry, a mentor can be an invaluable resource and help show you the ropes. 

Networking

Different social media sites to network business

Platforms like Skillshare and Universal Class offer courses specifically for pet sitters where you can hone your skills and learn new tricks of the trade.

Business networking sites can help you make connections to both learn and grow your business. LinkedIn is a widely used platform that helps you to expand your network based on who you know, and the 100AM Networking app is great for networking events and managing business cards. 

Conclusion

Want to stay up-to-date on all the latest tips and tricks from top sitting experts? Then check out Barxie and the pet sitting business coaching blog Jump Consulting

Now that you’ve gone through our pet sitter business guide, you have the know-how to answer the following questions:

  • Is a pet care business right for me?
  • What is my ideal business set-up?
  • What do I need to start a pet sitting business?
  • What are the costs of starting a pet care business?
  • How can I manage the challenges of running this type of business?
  • What strategies can I use to grow my pet care business?

Let us know in the comments if you have any questions, and don’t forget to check back in for more business how-tos!


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Franchises, with their established brands and business models, help budding entrepreneurs skip the early struggles new businesses experience—but not without a price. Initial investments can be hefty.

So it only makes sense to wonder, “What’s the best franchise under $50K?”

We’ll look at 31 different franchises with initial investments (or franchise fees) of $50K or less to help you decide which is best for you. We cover a range of industries, from pressure washing to fast food to real estate. You're sure to find something that meets your needs.

[su_note note_color="#dbeafc"] Click on any of the links below to just to the section you are interested in, or just continue reading.

Best Low-Cost Franchises (Total Initial Investment Less Than $50K)

The franchise opportunities below can all be started with a total initial investment of $50,000 or less.

1. Brown’s Pressure Washing

Brown’s Pressure Washing owner holding equipment in front of a residential home

Service-based franchises make excellent low-cost opportunities. Brown’s Pressure Washing earns our No. 1 spot as the best franchise to own because of the top-notch support and training they provide to franchise owners. 

There are several advantages to opening a Brown’s franchise. For instance, there’s high consumer demand for pressure washing services, the business model gives you flexibility to set your own schedule, and overhead costs are low.

Founder Joshua Brown built Brown’s Pressure Washing from scratch and has turned it into a $2M-a-year business. His franchise model is designed to help other entrepreneurs with no industry experience achieve success with their own businesses. You can learn more about how Joshua started in this YouTube video:

https://www.youtube.com/watch?v=hDVizUeYuIU&

Franchise Fee: $20,000
Total Initial Investment: $50,000-$100,000
Royalty Fee: 10%
Space Needed: 100-2,000 square feet
Employees: Can hire employees or use subcontractors
Territories: Multiple territories allowed
• Funding Assistance: Third-party financing available

2. H&R Block

Having the backing of a big-name company is one of the biggest advantages of pursuing franchise opportunities. You’ll get that with H&R Block, one of the best-known tax preparation services in the United States.

The low cost of owning an H&R Block franchise makes it very accessible, while the consistent demand for tax preparation services gives you a ready pool of potential customers.

All of these benefits are why Entrepreneur called it the best franchise opportunity in tax services for 2024.

• Franchise Fee: $2,500
• Total Investment: $31,700-$158,317
• Royalty Fee: 30%
• Space Needed: 100-2,000 square feet
• Employees: 1+
• Territories: Exclusive territories available
Funding Assistance: In-house financing available

3. Realty One Group

The extensive training and hands-on support Realty One Group gives franchisees is what makes it the top real estate and property management franchise company.

It’s also the No. 1 real estate franchise opportunity for 2024, according to Entrepreneur, and was among the “top recession-proof franchises” highlighted by Franchise Business Review in 2023.

• Franchise Fee: $20,000-$25,000
• Total Investment: $48,250-$227,500
• Royalty Fee: 2%
• Space Needed: 100-2,000 square feet
• Employees: 3+
Territories: Exclusive territories available
Funding Assistance: Third-party financing available

4. Augusta Lawn Care Services

Augusta Lawn Care Services owner posing in front of a ride mower parked in a large, grassy yard

The low cost of an Augusta Lawn Care franchise is the first reason it’s on our list of franchises under $50K. It also offers a low overhead and multiple revenue streams in the lawn care and landscaping space.

Service-based franchises offer franchisees a lot of flexibility. You can run the business from your home or a storage unit, and you don’t need to make a full-time commitment to find success with this business model.

The strength of the Augusta Lawn Care brand is another way the company stands out in the landscaping franchising world. You can hear founder Mike Andes’s insights into how he built his brand in this YouTube interview:

https://www.youtube.com/watch?v=C8MyjkibCxk

• Franchise Fee: $6,999-$25,000
• Total Investment: $12,999-$82,500
• Royalty Fee: $600-$1,200 per month
• Space Needed: Minimal (mobile-friendly)
• Employees: 2-6
• Territories: Exclusive territories available
• Funding Assistance: Third-party financing available

5. Go Oil

Go Oil provides at-home oil changes and tire services. Since it’s a mobile business, franchises don’t need a brick-and-mortar space. This keeps startup costs low and reduces the time it takes to start earning revenue.

New franchisees are provided with the service van and all the payment processing, customer management, and marketing systems they’ll need to achieve success.

Oil changes are a slam dunk service if you want a business with high consumer demand, considering roughly 92% of U.S. households own at least one car. That ready customer base is what puts Go Oil among the top franchises under $50K to start in 2024.

• Franchise Fee: $9,900
• Total Investment: $23,125-$56,300
• Royalty Fee: 10%
• Space Needed: Minimal (mobile-friendly)
• Employees: 1-2
• Territories: Available across Canada and the U.S., exclusive territories available
• Funding Assistance: In-house and third-party financing available

6. Colors on Parade

Another top low-cost franchise opportunity in the automotive niche, Colors on Parade provides mobile dent and paint repair. This business has benefits similar to Go Oil, with a ready customer base and low overhead and startup costs.

The company was founded in 1991 and has grown to over 200 locations across North America, so you’ll get a proven business model when you become a franchisee. You can start a Unit/Operator Franchise for $50K (or less), and there are also Area Representative options if you want to scale up down the line.

• Franchise Fee: $2,500-$7,500
• Total Investment: $21,450-$97,500
• Net Worth Requirement: $10,000-$500,000
• Cash Requirement: $10,000-$200,000
• Royalty Fee: 7%-30%
• Space Needed: Minimal (mobile-friendly)
• Employees: 1+
• Territories: Exclusive territories available
• Funding Assistance: In-house and third-party financing available

7. Brightway Insurance

Brightway Insurance franchisees can choose from three levels, letting them tailor their startup costs to their budget and goals.

You also don’t need any insurance industry experience to start a Brightway franchise. The company provides over 150 hours of comprehensive training, along with innovative systems and centralized marketing, customer service, and accounting support.

Brightway’s proven business model is built on partnerships with a wide variety of insurance carriers across all 50 states. This makes owning a Brightway franchise an effective way to earn stable, recurring revenue in any economic climate.

• Franchise Fee: $10,000-$50,000
• Total Investment: $22,000-$159,000
• Cash Requirement: $30,000-$150,000
• Royalty Fee: up to 50%
• Space Needed: 900-1,300 square feet
• Employees: 1-3
• Territories: Available across the United States
• Funding Assistance: In-house and third-party financing available

8. Surface Specialists

Surface Specialist is a kitchen and bath repair company that has been franchising since 1982. It has warranty repair agreements with more than 80 bathtub manufacturers, and its variety of restoration options gives franchisees multiple revenue streams.

The kitchen and bath remodeling startup cost is low when you franchise with Surface Specialists. New owners get extensive classroom and hands-on training as well as ongoing marketing and operational support.

• Franchise Fee: $36,000
• Total Investment: $43,200-$56,000
• Net Worth Requirement: $75,000
• Cash Requirement: $25,000
• Royalty Fee: 5%
• Space Needed: 100-2,000 square feet
• Employees: 1+
• Territories: Exclusive territories available across the U.S. and Canada
• Funding Assistance: In-house financing available

Cheap Food Franchises for $50K or Less

Chicken tenders, jambalaya, and a noodle and meatball dish on a wooden table with a sign that reads "Food franchises for $50K" hanging above it

9. Champs Chicken

The versatility of Champs Chicken makes it one of the best low-cost food franchises under $50K.

The most affordable way to get started is inside another business, like a convenience or grocery store. It’s among the most affordable franchise opportunities in the food industry.

• Franchise Fee: $0
Total Investment: $9,000-$349,000
• Net Worth Requirement: $35,000-$65,000
Cash Requirement: $35,000-$65,000
Royalty Fee: None
Space Needed:
Varies depending on format
Employees:
2+
Territories:
Exclusive territories available
Funding Assistance: Third-party financing available

10. Chefs For Seniors

Chefs For Seniors is a food franchise under $50K with a heartfelt mission. The company provides professional in-home meal prep and cooking services for the elderly.

You don’t need to be a chef to have success with a Chefs for Seniors franchise. They provide full training and support, including over 30 hours of on-site instruction at the company headquarters in Wisconsin.

• Franchise Fee: $8,000-$13,000
Total Investment: $12,575-$29,375
Royalty Fee: 8%
Space Needed: Minimal (mobile-friendly)
Employees:
1+
Territories: Exclusive territories available across the United States
Funding Assistance: Third-party financing available

11. Chester’s

Chester’s is a quick-serve chicken restaurant that has grown to more than 1,300 locations since its founding in 1952. Its franchising business model is similar to Champs Chicken's above, with most locations operating within businesses like supermarkets or truck stops.

Even though it’s a large company, every franchisee gets access to a single point of contact who guides them through the opening process. Franchisees also get full training in key food industry management concepts, like improving margins and minimizing waste, to help maximize revenue.

• Franchise Fee: Up to $3,500
Total Investment: $27,500-$296,500
Royalty Fee: Varies
Space Needed:
Varies depending on format
Employees:
8
Territories: Exclusive territories available
Funding Assistance: Third-party financing available

Best Home-Based Franchises Under $50K

A model house labeled "Franchises" next to stacks and a jar of coins on a conference table

A brick-and-mortar space is a hefty investment and adds ongoing costs that can be prohibitive if you have a modest budget.

These franchises under $50K can be run as mobile or home-based businesses, giving them low overhead and affordable startup costs.

12. Sit Means Sit Dog Training

For animal lovers, Sit Means Sit lets you open a dog training business quickly and at a low startup cost.

Its proven business model starts with a specialized training approach at a three-week event in Las Vegas. They also provide regional seminars for ongoing development.

Sit Means Sits franchises regularly earn $1M or more in annual revenue, so this is definitely a business with high earning potential.

• Franchise Fee: $17,500
Total Investment: $31,775-$128,850
Net Worth Requirement: $50,000
Cash Requirement: $20,000
Royalty Fee: 9%
Space Needed: Minimal (mobile-friendly)
Employees:
1+
Territories:
Exclusive territories available
Funding Assistance: Third-party financing available

13. Stratus Building Solutions

Stratus Building Solutions is the leading green commercial cleaning franchisor. It also regularly ranks on Entrepreneur Magazine’s list of top 100 franchises for less than $50K.

Stratus offers two business models for prospective franchisees. The Janitorial Unit franchise is ideal as a home-based business and has a low commercial cleaning startup cost.

Multiple revenue streams make this a very scalable franchise model, as well, with a low overhead that translates to high profit margins.

• Franchise Fee: $3,600-$69,000
Total Investment: $4,450-$79,750
Royalty Fee: 5%
Space Needed: Minimal (mobile-friendly)
Employees: 1+
Territories: Available across the United States and Canada
Funding Assistance: In-house financing and veteran discounts available

14. NextHome

A smartly dressed realtor in front of a large residential property with a NextHome sign in the front yard

Most real estate franchisors require franchisees to have a physical office, but NextHome is different. NextHome franchises can be run from anywhere for a low investment and overhead that makes it super accessible.

The technology at the heart of the NextHome business model is unique among real estate franchise opportunities. NextHome’s streamlined home buying process is designed to appeal to millennial customers, the most active generation in the current real estate market. This gives their franchisees high earning potential while keeping their costs low.

The company also gives franchisees a choice of how to pay ongoing fees and the option of a 1-year or 5-year renewable agreement.

• Franchise Fee: $4,500-$8,750
Total Investment: $16,250-$220,345
Royalty Fee: $200-$210 per month
Space Needed: Minimal (mobile-friendly)
Employees: 1+
Territories: Available across the United States
Funding Assistance: Third-party financing available

15. Club Z! In-Home Tutoring Services

In the aftermath of the pandemic and the disruptions it brought to education, at-home tutoring is a booming industry. Club Z!’s in-home and online tutoring is available for students of all grade levels and across subjects, giving franchise owners a potentially broad customer base.

Most franchise owners don’t provide the tutoring themselves. Instead, they manage a team of tutors who offer 1-on-1 instruction and test prep.

More than 350 owners have already put the proven business model of Club Z! tutoring to the test in their area, and there are plenty more territories available. The low franchise costs and strong owner support are what earn Club Z! a spot on our list of the best franchises under $50K.

• Franchise Fee: $19,750-$39,750
Total Investment: $33,475-$57,425
Net Worth Requirement: $100,000
Cash Requirement: $30,000-$50,000
Royalty Fee: 6%-8%
Space Needed: None
Employees:
1+
Territories: Exclusive territories available
Funding Assistance: Third-party financing services

16. TSS Photography

TSS Photography specializes in photographing youth athletes and sporting events. It has also expanded its business model to include church groups, families, and other school functions.

The company doesn’t charge royalties on bookings, and franchise owners get territorial rights to an area with at least 100,000 people. It’s also an ideal business for parents since you get full control over your working hours.

For photographers and visual artists, TSS Photography can take your entrepreneurial journey in a new direction. But thanks to the high-quality training that new owners receive, you don’t need to be a pro photographer to start.

• Franchise Fee: $8,500
Total Investment: $20,415-$74,725
Net Worth Requirement: $50,000
Cash Requirement: $10,500-$25,000
Royalty Fee: None
Space Needed: Minimal (mobile-friendly)
Employees:
2
Territories: Exclusive territories available
Funding Assistance: In-house and third-party financing available

17. ShelfGenie

Founded in 2000, ShelfGenie allows its customers to customize affordable pull-out shelving and cabinets. It’s the only national franchise in this sector and has more than 275 franchises across North America.

Owning a ShelfGenie franchise links you to this supportive network. You’ll also get over 100 hours of training before opening day, along with proprietary software, operational support, and national and regional advertising.

• Franchise Fee: $29,500-$69,500
Total Investment: $38,700-$133,600
Cash Requirement: $50,000
Royalty Fee: 5%-7%
Space Needed: 100-2,000 square feet
Employees:
1+
Territories:
Available throughout the U.S. and Canada
Funding Assistance:
Third-party financing and veteran discounts available

18. Leadership Management International

Leadership Management International helps people reach their professional and personal goals through programs and courses. With nearly 500 franchises worldwide, its broad private network of franchise owners is an excellent support system for aspiring entrepreneurs.

The company also provides 40 hours of classroom training and ongoing development, so you can count on them to set you up for success throughout your entrepreneurial journey.

• Franchise Fee: $15,000
Total Investment: $20,000-$27,500
Royalty Fee: 6%
Space Needed: Minimal (mobile-friendly)
Employees: 2-10
Territories: Exclusive territories available worldwide
Funding Assistance: In-house and third-party financing available

Best Franchises Under $50K to Own as a Side Hustle

Wooden blocks with storefronts printed on them and gold star icons hovering above them

The turnkey nature of the franchise model can be ideal for entrepreneurs who want to run a business on the side. Here are the best franchises to open as part-time or side businesses.

19. Dream Vacations

If you love to travel (or to help other people do it), Dream Vacations is an affordable opportunity to be your own boss in the travel planning niche.

This is the #1 home-based travel franchise business and among the top cheap franchises in any industry. Dream Vacations franchise owners also get travel perks, a proven business model, and the industry’s highest commissions.

Along with its potential as a side hustle, this is another franchise you can open as a home-based business.

• Franchise Fee: $495-$10,500
Total Investment: $1,795-$21,000
Royalty Fee: Up to 3%
Space Needed: None
Employees: 1+
• Territories: Available throughout the U.S.
Funding Assistance: In-house financing and veteran discounts available

20. Jan-Pro Cleaning and Disinfecting

Jan-Pro consistently ranks among the top 10 franchises under $50K by Entrepreneur Magazine and held the #1 spot on the list in 2023.

Commercial cleaning is a booming industry, and Jan-Pro’s proven track record and dedicated sales team make it easy for new franchisees to attract customers.

This is also a flexible franchise opportunity, with variable franchise costs to match your budget and revenue goals. For those with a modest budget, it has the lowest commercial cleaning startup cost of any franchise opportunity.

• Franchise Fee: $2,520-$44,000
Total Investment: $4,830-$58,070
Royalty Fee: 10%
Space Needed: Minimal (mobile-friendly)
Employees: 1+
Territories: Exclusive territories available
Funding Assistance: In-house financing available, 50% veteran discount

21. Martinizing

A Martinizing laundry service provider holding a stack of just-folded towels in front of a wall of industrial washing machines

Martinizing is an established name in the dry cleaning industry. Its system was first developed in 1949, focusing on providing fast, full-service dry cleaning at an affordable cost. In the six decades since, it has expanded to 350 U.S. locations and more worldwide.

There are multiple ways to get started with a Martinizing franchise. The most affordable—and flexible—is their Martinizing Delivers route. In this business model, you don’t have to worry about the overhead and staffing of a store; instead, you pick up and drop off laundry for your clients. 

You can also open a Satellite Store, a dry cleaning plant with a retail store, or convert an existing dry cleaner to the Martinizing brand.

• Franchise Fee: $25,000-$62,500
Total Investment: $36,050-$743,622
Net Worth Requirement: $100,000-$500,000
Cash Requirement: $40,000-$150,000
Royalty Fee: 6%
Space Needed: Varies depending on format
Employees:
2-4
Territories: Exclusive territories available
Funding Assistance: Third-party financing available

22. Sign Gypsies

Sign Gypsies is a fast-growing yard sign company and one of the most affordable franchise business opportunities. You can get up and running quickly, with most locations open within 4-6 weeks of signing their franchise agreement.

Another unique thing about Sign Gypsies: It charges absolutely no royalty fees. Franchise owners keep 100% of their sales, so the work you do will translate straight to money in your pocket.

• Franchise Fee: $1,000
Total Investment: $4,150-$9,900
Royalty Fee: None
Space Needed:
Minimal (mobile-friendly)
Employees:
1-2
Territories: Exclusive territories available across the U.S. and Canada
Funding Assistance: Not available

23. Moms on the Run

This company was born in 2008 with a group of moms who decided to run a 5K. It has since expanded to more than 40 franchise locations.

As a Moms on the Run owner, you’ll help motivate women (moms and otherwise) to reach their fitness goals. This mission, along with its super-low startup cost, makes it an ideal side hustle opportunity for parents.

• Franchise Fee: $8,495
Total Investment: $9,890-$17,095
Cash Requirement: $10,000
Royalty Fee: $195+ per month
Space Needed: Minimal (mobile-friendly)
Employees:
1+
Territories: Exclusive territories available across the United States
Funding Assistance: Third-party financing available

24. American Poolplayers Association

The American Poolplayers Association is the largest amateur pool league in the world. As a franchise owner, you operate a league, organize events, build teams, and spread the love of pool across your area.

Along with a low initial investment, the royalty fees are based on how many teams you manage, which is the ideal cost structure for part-time franchisees.

Franchisees also get marketing support and a private network of APA staff and fellow franchise owners who can share knowledge and help you solve problems.

• Franchise Fee: $10,000-$12,000
Total Investment: $23,211-$29,026
Royalty Fee: $2.50+ per team per week
Space Needed: Minimal (mobile-friendly)
Employees: 1-3
Territories: Exclusive territories available worldwide
Funding Assistance: Third-party financing available

25. Skyhawks & SuperTots Sports Academy

With Skyhawks, you run camps and after-school programs for 4- to 12-year-olds, while SuperTots focuses on programs for kids under 5. Both have low costs, with three levels of initial investment to match your budget and goals.

Skyhawks & SuperTots is a franchise opportunity that lets you make a difference in your community while you grow your own business. It’s among the top franchises to run as a side hustle because the business model gives you complete control to set your own schedule.

• Franchise Fee: $15,000-$42,500
Total Investment: $30,300-$89,750
Net Worth Requirement: $100,000
Cash Requirement: $57,250-$89,750
Royalty Fee: 5%-9%
• Space Needed: Minimal (mobile-friendly)
Employees: 1-7
Territories: Available worldwide, including exclusive territories
Funding Assistance: Third-party financing and veteran discounts available

Best Low-Cost Franchises (Franchise Fee $50K or Less)

For aspiring entrepreneurs who have a bit more wiggle room on their total startup costs, here are some other excellent low-cost opportunities with an initial franchise fee of $50,000 or less.

26. MaidThis

MaidThis owner Neel Parekh posing with a fan of cash in one hand and a laptop in the other

One way to save on the commercial cleaning startup cost is to operate as a remote business. That’s how Neel Parekh achieved financial independence with MaidThis, a 100% remote cleaning business that today brings in $1.5M in annual revenue. 

You can find out how Neel started this business opportunity in his interview with UpFlip:

https://www.youtube.com/watch?v=kVyLriqFVdc

After seven years of success, MaidThis started offering franchising opportunities in 2020 to help other entrepreneurs become their own bosses with a low investment.

One way Neel grew his business was by niching down on the booming industry of Airbnb cleaning, but there are multiple revenue streams you can explore with a remote cleaning franchise model. That versatility is another reason it made this list.

• Franchise Fee: $39,000
Total Investment: $50,400-$72,650
Royalty Fee: 7%
Space Needed: 100-2,000 square feet
Employees: 1+
Territories: Multiple territories allowed
Funding Assistance: Third-party financing available

27. Spray-Net

Spray-Net’s patented pressure-spray technology provides homeowners and area developers a new way to renovate.

Spray-Net provides multiple services, including exterior painting, kitchen cabinet painting, and roof re-granulation. These multiple revenue streams can boost a franchise’s earning potential.

Franchisees get access to extensive training and the “Spray-Network” of fellow entrepreneurs. Add in the proven track record of success, and it’s clear why this is among the best franchises. You can learn more about Spray-Net in this interview:

https://www.youtube.com/watch?v=va7wL-C_kxg

• Franchise Fee: $45,000
Total Investment: $170,825-$241,825
Net Worth Requirement: $200,000
Cash Requirement: $100,000
Royalty Fee: 8%
Space Needed: 100-2,000 square feet
Employees: 4-5
Territories: Exclusive territories available (can buy more than one)
Funding Assistance: Third-party financing available

28. EverLine Coatings

EverLine owner standing in a just-painted parking lot

Here’s another great service-based franchise with multiple revenue streams. EverLine provides pavement maintenance and line painting services that help businesses and area developers keep their exterior spaces appealing to customers.

It’s the leading parking lot and pavement service company in North America, as well as a regular Award of Excellence winner from the Canadian Franchise association.

The recession-resistant business model and potential for long-term recurring revenue are other advantages of franchising with EverLine. You can learn more about the company from this YouTube interview:

https://www.youtube.com/watch?v=8eCkpEh3B9I

• Franchise Fee: $49,500
Total Investment: $164,744-$332,443
Net Worth Requirement: $250,000
Cash Requirement: $75,000
Royalty Fee: 9% or $500 per territory + 3% (whichever is greater)
Space Needed: 100-2,000 square feet
Employees: 3 per location on average
Territories: Available across the U.S. and Canada (can buy more than one)
Funding Assistance: Third-party financing available

29. Wise Coatings

Here’s another chance to be your own boss in the home improvement industry. Wise Coatings is among the premier epoxy-flooring and garage-floor-coating businesses in the U.S., and that brand recognition can help you quickly build customer loyalty.

While the initial cost of owning a Wise Coatings franchise is a bit higher than other options on this list, the low ongoing costs give it the potential for high profit margins. It can be run as a mobile business, and you’ll get access to exclusive products and exceptional support as a business owner.

You can learn more about how founder Brandon Vaughn started the company in his interview with UpFlip:

https://www.youtube.com/watch?v=q6mghjqijuU

• Franchise Fee: $50,000
Total Investment: $117,400-$160,000 (including three months working capital)
Net Worth Requirement: $125,000
Cash Requirement: $50,000
Royalty Fee: 5%
Space Needed: 100-2,000 square feet
Employees: 2-4 (suggested)
Territories: Discount for buying multiple territories
Funding Assistance: Yes, through Benetrends (learn how to qualify)

30. Papa Murphy’s Take ‘N’ Bake Pizza

Papa Murphy’s sells bake-at-home pizzas, a large and growing industry valued at more than $46B.

Restaurant franchises often have startup costs in the seven figures, which is why we still consider Papa Murphy’s a comparatively cheap food franchise. The initial franchise fee is still under $50K, and financing is available to help cover the other expenses.

• Franchise Fee: $25,000
Total Investment: $308,469-$557,879
• Net Worth Requirement: $350,000
• Cash Requirement: $125,000
Royalty Fee: 5%
Space Needed:
1,200-1,400 square feet
Employees:
12-17 on average
Territories:
Available in 23 U.S. states
Funding Assistance: Third-party financing available

31. Graze Craze

Graze Craze is a charcuterie franchise that offers takeout, delivery, and catering. What makes it unique from other food franchises is that there’s no on-site cooking, which means no need for expensive kitchen equipment.

As a franchise owner, you get a turnkey process that includes software, equipment, and furnishings, along with a regional representative. You can also scale to a Master License opportunity if you plan to grow your franchise beyond a single store.

• Franchise Fee: $49,500
Total Investment: $150,000-$200,000
Royalty Fee: 6%
Space Needed: 1,000-1,500 square feet
Employees:
3-5
Territories: Available in all U.S. states
Funding Assistance:
Third-party financing available

Which franchise business do you like?

At this point, you should have a good idea of the types of franchises available and which ones interest you.

Make sure to carefully read the franchise disclosure document and other paperwork before buying any franchise. You want to make you’re investing your $50K wisely.

What franchising business interests you?

From grocery stores to Amazon, you see private label products all day long. But do you know how to find private label products? We’ve talked to a lot of people who make money selling private label products. Amazon FBA is one of their favorite tools to sell online, and they had some great tips about other sales outlets as well. We’ll provide you with a guide to the product development process with input from interviews we’ve done with some of the most successful independent private label sellers. [su_note note_color="#dbeafc"] You’ll learn all there is to know on topics like these: [/su_note] Click any of the links above to jump to the section that most interests you.

What are Private Label Products?

Private label products are products created by a manufacturer with the intent for an exclusive third party to sell them using a different brand name. Private labeling removes the need to invest in high-priced equipment by paying an existing manufacturer for the production of goods. Private label businesses are growing increasingly popular in the ecommerce field thanks to the reduced startup costs of a private label brand.

White Label vs Private Label

Understanding the difference between private label vs white label is important before getting started in this field. Private labeling provides exclusivity for the retailer or wholesaler. White labeling allows multiple retailers to add their branding to the product and sell it as their own.  Here’s what this confusion can cause harm to your business: If you create a private label product and sign a manufacturing agreement as a white label product, you have effectively allowed the third-party manufacturer to use and sell your intellectual property for their gains. Moral of the story? Make sure to read your contract!

How Much Do Private Label Products Make?

According to Statista, private label products accounted for $6.6 trillion of 2021 GDP and are projected to hit $7.9 trillion in 2026. This includes big brands that offer their own branded products. To draw inspiration from which products sell most, look at the major retail private labels:

Benefits of Selling Private Label Products

You might want to consider becoming a private label seller for these advantages:
  • You Control Production: Specifying quality, materials, ingredients, and production rate (as long as it is over the minimum order quantity (MOQ) provides more control than white label brands.
  • You Can Act QuickerMajor competitors have to go through a chain of command, but a private label brand can adjust to market conditions faster.
  • You Set Pricing: You get to set the pricing to get the margins you need. Using another business model might make pricing competitively difficult. (If your prices are too high, you won’t sell products, though).
  • You Control Marketing: When you sell another company’s products, you have to obey their brand communication guide. When you create your own product ideas, you can package them how you want and market them to your target audience without worrying if someone will reject your marketing ideas.

Cons of Selling Private Label Products

Selling private label products doesn’t come without challenges. Here are some to keep in mind:
  • Manufacturer Quality: Every manufacturer has their own quality control standards. If your product quality expectations are higher than those of your suppliers, you might be disappointed.
  • Consumer Perception: Private brands pop up every day with the prevalence of print-on-demand. Some are amazing, while others are cheap and poorly made. Consumers need time to trust a brand. Do everything you can to build their trust.
  • Loyalty Building: Your target audience doesn’t know you yet. Until they get to know you and love your brand, finding customers for your private label products may be difficult.

How to Private Label Products

You’ll need to perform the following tasks when you create your own brand name products: [su_note note_color="#dbeafc"]
  1. Decide what type of private brand you’ll be.
  2. Find private label manufacturers.
  3. Test their products.
  4. Negotiate a deal.
[/su_note]

What are the Best Niche Markets?

First, you’ll want to perform market research. You’ll want to establish:
  • The products you want to sell
  • The target market for the products
  • Where you will sell the products
  • How you will market the products
This will impact what private label manufacturers you want to approach. It will also impact the profit margins you earn on your private label products. Most private labels work best with products that are replenished regularly, but there are a few that don’t fall into this category.

Common Private Label Product Ideas

We pulled a list of commonly searched private label, white label, and branded products from ahrefs.com to find out what industries use the most private label-ready products. If you’re looking for a niche market, consider these private labeling ideas:
  • Private label clothing
  • Private label hair care products
  • Branded promotional products
  • White label food products
  • Private label skin care products
  • White label marketing products
  • Private label detailing products
  • Private label cleaning products
  • White label furniture
  • Private label pet products
  • Private label CBD products
This is just an overview to get the wheels turning in your brain. We’ll cover some of these categories more in-depth later in the article.

Where To Find the Best Private Label Suppliers

Next, you’ll need to choose a private label supplier. There are plenty of private label suppliers, depending on your industry. Check a supplier directory like:
  • ThomasNET: The most sophisticated database of third party manufacturers.
  • Private Label Help: 27 categories of private label manufacturers.
  • HAPPI: Find a private label manufacturer by industry or country.
  • Impressions: Find apparel private label manufacturers.
(Keep reading—there’s more info on these manufacturers later on.) Once you’ve found that a private label manufacturer creates products similar to the ones you want to sell, it’s time to ask them to send a sample.

Test Each Private Label Manufacturer

Before you get into a minimum order quantity contract and provide the third party manufacturer with your intellectual property, you want to verify they are a reliable manufacturer. That means you’ll want to ask the private label manufacturer for some samples. Pay attention to aspects like: [su_note note_color="#dbeafc"]
  • How long does it take to receive your shipment?
  • How much did the products cost before shipping?
  • Is the quality of the products consistent?
  • How much did shipping cost?
  • How long was shipping vs lead time?
[/su_note] These questions will help you set benchmarks when comparing the private label products. Once you establish which manufacturer to make part of your supply chain, it’s time to move to the next step.

Negotiate A Private Label Brand Contract

Private labeling will require a contract between your business and the third party manufacturer. The contract terms may be dictated by the private label manufacturer, the private label, or negotiated. If you are using print-on-demand, the manufacturer will almost always dictate the terms, while terms for a custom-made product will be negotiated. Even when terms are negotiated, there are some specifics that may be unchangeable, like the minimum order quantity (MOQ) or quality controls. Now that you understand the process of private labeling, let’s circle back to where to find private label products to start your business.

How to Find Private Label Products

There are a ton of ways to find private label products for small business ventures. As part of this article, I looked for the most commonly searched private and white label products on Google. Here are the high-level categories that are most searched.

Private label bath and body products

This category includes the following search terms:
  • Private label beard products
  • Private label hair products
  • Wholesale organic skin care products private label
  • Private label hair products manufacturer
  • Private label hair products for small business
  • Wholesale private label natural hair products
  • Private label body products
  • Private label soap

Best Trade Show USA to Resource Private Label Skin Products

It comes as no surprise to me that Las Vegas leads the way in trade shows to promote private label products. If you want to know how to find private label products, go check out some of these conventions.

Vegas Conventions

The following conventions will have private label wholesale beauty product suppliers:

Most Beauty Shows Change Cities Each Year

Some other tradeshows to check out include:
  • Premiere Orlando: Largest North American private labeling convention for beauty supplies.
  • The Makeup Show: Hosts three conferences across the country.
  • IndieBeauty Expo: This convention is primarily independent products, while others are more focused on the beauty aspect.
Find more conventions and trade shows that present private label products.

Private Label Hemp Products

To find hemp and CBD private label products to sell on Amazon and other sites, search terms like:
  • Private label CBD products low minimum
  • Cannabidiol private label
  • Best private label CBD companies
  • CBD white labeling companies
  • CBD private label dropship
  • private label CBD manufacturer
Joy Organics appears to be one of the better private label products examples in this industry.

Best Private Label Manufacturers

a happy woman is pointing upwards towards the logo of the best private label manufacturers

Thomasnet

Find US and Canadian manufacturers, suppliers, and buyers on this online database. Thomasnet lets you compare manufacturers by size, history, sales, standards they follow, and more. This free database is a great place to start your journey creating private label products. Learn more about Thomasnet.

AOP+

AOP+ sells print-on-demand products and connects to Etsy and Shopify to make selling in the US, UK, and EU easier. They handle order processing and fulfillment in-house, which is a rarity for print-on-demand companies. Get clothing, accessories, and other products manufactured and shipped to your customers with AOP+

Maker’s Row 

Maker’s Row was started in 2012 to connect businesses with American manufacturers. Unfortunately, this platform has a monthly or annual fee that will cost up to $1,800 per year. You can see Maker’s Row online or at many trade shows like the MAGIC fashion show.

MFG

screenshot of best manufacturers from mfg website Another popular directory is MFG.  You can search suppliers by continent. This directory is over 20 years old and allows you to find manufacturers or create a free profile to request quotes and use other features. While I haven’t dug deep into MFG’s database, they seem to be more focused on metals and plastics. 

Kompass

This free B2B connects businesses in more than  60 countries. Kompass is one of the smaller databases, but it has more countries you can work with than other directories. I also really like that Kompass makes it easy to tell what kind of suppliers they have on their website.

SaleHoo

Check out SaleHoo for tools that go beyond a suppliers’ directory. This company offers educational materials, market research tools, and a forum to get the most out of your private label products and dropshipping company. You’ll have options for monthly, annual, or lifetime plans depending on your needs, but you can get access for as low as $67.  

How to Sell Private Label Products

woman in front of a laptop holding a product boxes After you have sourced your private label products, you’ll need to set up the system to sell your private label goods. You’ll need to perform the following steps when you have private label products to sell.
  1. Register your private label business
  2. Create branded packaging
  3. Build a website (or list your products in an online marketplace)
  4. Market your product line
  5. Start selling
  6. Get reviews 
  7. Pay your taxes
Let’s go through each of the steps about selling private label products.

Step 1. Register Your Private Label Business

A private label business should form their legal business entity before they start accumulating costs. This means you’ll need to: [su_quote]
  • Get an LLC or Corporation
  • Get a Sales Tax Permit
  • Get a Business Bank Account
[/su_quote] You can learn to do all these in our learning hub, which gives step-by-step instructions for each of the steps for starting a business.

Step 2. Create Branded Packaging

Now that your private label business is legal, you’ll want to create custom packaging for your private label products. Depending on the product, the business labels might be:
  • A sticker on a plastic sleeve
  • A custom designed box with brand labels
  • Branding labels on the inside of a t-shirt
Check out PackLane’s website for examples of product packages and how quantity impacts pricing. Some of the packaging can be as high as $50 for a single box, but you can save up to 90% when you buy in bulk.

Step 3. Build a Website (or List Your Products in an Online Marketplace)

screenshot of how to create a website article from upflip website eCommerce business models make it easy for a business owner to build their own websites and ecommerce stores. This is really important when you have private label products to sell (I’ll tell you more in our cautionary tale). A private label product company will need to:
  1. Create an ecommerce market somewhere like Woocommerce or Shopify
  2. Setup a payment processor
  3. Take photos of their own branded products
  4. Write compelling product descriptions
Learn more about creating an online store.

[su_note note_color="#dbeafc"]

UpFlip cautionary tale   A consulting client of mine contracted one of the top web development companies in the area to create his online store. He wanted the first heading to be below the fold (not visible when you first open the webpage) because he spent $10K+ on photography to have beautiful pictures that conveyed the style of the brand. The website developers refused and never delivered a final product because they disagreed with his request.  Long story short, the client has spent hundreds of thousands of dollars, has huge amounts of inventory, and has pretty much written off his business because he paid for everything on the front end and never got past this hiccup with the website. [/su_note]

Step 4. Market Your Product Line

Once you have an online store, you’ll want to start marketing your products. There are a lot of ways to market private labeling companies. Some of the best ways are:
  • Keyword Research and Optimization
  • Content Creation
  • Sharing on Social Media
  • Product Giveaways 
  • Influencer Marketing
  • Listing Them in Other Marketplaces

Keyword Research and Optimization

Even the best private label products aren’t going to sell themselves. People have to know about them. You need to perform keyword research and optimize your site to meet the terms that people search for when looking for a product.  For instance, the owner of Pooch Selfie, a custom product that holds a tennis ball on top of a cell phone, gets around 50% of his ecommerce store traffic from people who find his private label products by searching for things like “dog selfie sticks” or “Shark Tank dog toys” as opposed to the branded term. Watch the video below for his tips on creating a custom product. [su_youtube url="https://www.youtube.com/watch?v=j7UzP5dVOqA"]

Content Marketing for Private Label Brands

You’ll want to use the keywords you found to drive your content by using them in product pages, URLs, blogs, pictures, and more. Content marketing lets search engines and consumers know that you are an active online business. The more useful the content you create, the more likely your online store is to rank for the subject matters you are targeting. Here at UpFlip, we use SurferSEO and Ahrefs to help our brands rank for keywords.

Social Media

smiling woman using a mobile phone with various social media icons around her After you’ve written content for your private label business, you should share it on social media. Make sure the content fits both your private label business and the social media platform you share it on. Some types of content perform better on certain social media platforms:
  • Short Form Video: TikTok, YouTube, Facebook, and Instagram
  • Long Form Video: YouTube, Facebook, TikTok, LinkedIn
  • Pictures: Instagram, Facebook, Twitter, LinkedIn
  • Blogs: Facebook, Instagram, Twitter, LinkedIn
Experiment with posting times to see what time works best for your own brand.

Everyone Loves Product Giveaways

Private label brands can do well with product giveaways. You’ll want to make the giveaway something that is inexpensive for you, but that will get your private labeling where people use it as frequently as possible. For instance, if you sell private label car care products you might want to do a giveaway for fun branded air fresheners. This gives you an easy way to collect customers’ emails and information to target them for other car cleaning products.

Try Influencer Marketing

Influencer marketing is a great way to help people find private label products. This marketing business model makes use of people who have a large following on social media who can talk about specific niches and bring awareness to their followers.  They can help boost your private label product sales by using your products in a video and sharing the brand identity with their followers. This works particularly well for private label beauty products as followers are eager to learn what an influencer does to achieve specific makeup or hairstyle.

List Your Products in Other Marketplaces

screenshot of how to start an etsy shop from upflip website Create an online store on every marketplace you can to get your private labeling in front of as many eyes as you can. According to SimilarWeb, the top places to sell private labeled products are: Hopefully, your product research and private labeling work has paid off. Next, you should start selling your private label products for small business profits.

Step 5. Start Selling Your Private Label Products

Once you’ve created your online store, there are plenty of additional ways to sell your products. You can sell:
  • Private label products wholesale
  • Private label products in retail stores
  • Amazon private label products
  • Direct to consumer
Private label companies can also upsell the private label products by suggesting an additional purchase of their own products or retail brands that work well with them. For instance, if you private label hair products, you can suggest someone buy the conditioner when they buy the shampoo and give the customer a discount for buying both together.

Step 6. Get Reviews for Your Private Label Company

No brand starts with instant name recognition. You’ll need to get reviews for your private label to help overcome poor consumer perception of private and white label products. Once people see that a company has great product reviews, they are more likely to accept that the brand identity isn’t just trying to make higher profit margins on generic products. One of the best ways to do this is to automate requests for reviews several days to a week after the consumer has received the product. (Be careful though. Amazon private label products can get in trouble if they request reviews through means other than the standard product review process.)

Step 7. Don’t Forget To Pay Your Taxes

One of the ways many business owners and self-employed people get in trouble is by forgetting to pay their taxes. Many locations require quarterly tax filings for private label business ventures. These filings may include federal income taxes, state income taxes, sales taxes, and payroll taxes. Make sure to keep track of the due dates and work with a licensed tax preparer.

How to Sell Private Label Products on Amazon

Amazon is a great place to sell a private label. Amazon offers multiple ways for merchants to sell, including Amazon FBA, Amazon Merch, and other strategies. It doesn’t matter which strategy you choose; you’ll want to:
  1. Perform market research
  2. Start an Amazon merchant account
  3. Decide how you’ll sell on Amazon
  4. Find private label products to sell on Amazon
  5. Register your products with Amazon
  6. Send them to Amazon FBA private label

Step 1. Research the Market

You’ll want to research Amazon’s seller options to decide which one you want to use. Most Amazon sellers use the FBA service, in which the manufacturer ships your bulk goods to Amazon and Amazon fulfills the order for a referral fee between 5 and 20%. Make sure to read the fees really well because they impact pricing and profitability. One particularly useful trick you can use with Amazon FBA is working with a dropshipper to produce your custom products. Place an original bulk order that is sent to the Amazon warehouse, then every time a product is ordered, have Amazon ship it, send the dropshipper money for more, and you keep the profits. Just like that, you get the benefits of Prime and dropshipping all in one. You’ll also want to research the demand for the product category. Make sure you study the number of competitors and the number of searches for similar products. Michael Jackness, the owner of treadmill.com and Amazon FBA private label stores, told us: [su_quote]Picking the right niche and market is really important. It’s gotten more expensive to get the customer, so you need to be able to sell to them more than once.[/su_quote] Hear more from Michael to learn how he created a $9 million annual ecommerce company. Learn more about market research.

Step 2. Create an Amazon Seller Account

Next, you’ll need to sign up for an Amazon seller account. Go to Seller Central. We show you how to set up an Amazon account in our blog about an Amazon FBA business.

Step 3. Test the Products

Test the products to make sure there are no quality control issues. Depending on the type of product, you’ll do this in different ways.  For example, I stress-test t-shirts by running them through a wash to test how many times you can wash and dry them before the designs wear off. With candles, you might want to test the burn time and see how long it takes to burn them down to nothing. There are plenty of ways to test any product; you should definitely know how long your product will last.

Step 4. Find Private Label Products to Sell

We’ve already provided a list of private label products and where to find them, but you should check out our best things to resell blog for more information on the best products to private label.

Step 5. Register Your Products With Amazon

Any branded products should be registered with Amazon brand services to protect them from being stolen. To do this, you’ll need a registered trademark with the appropriate government office. Check out Amazon’s Brand Services page.

Step 6. Send Your Products to Amazon

screenshot of beginners guide from amazon website To make the most of Amazon, you need to have an Amazon FBA account. Sending your products to Amazon’s warehouse means they qualify for Amazon Prime. You can also qualify for Prime with self fulfillment (but there are more stringent requirements). I strongly suggest reading Amazon’s guide before getting started as well.

People Also Ask

What is White Labeling?

The white labeled definition is to provide the exact same product to different companies with their brand logo on it. The manufacturer normally offers this service for the top products to sell online because it helps them run closer to 100% capacity. The name comes from manufacturers providing the products with a blank white label so other companies can sell the product with their branding.  Vitamins, marketing, and other industries use this strategy to help business owners make more money by filling excess capacity while the marketers can increase their offerings without the additional costs of creating a new manufacturing facility.

What is Private Label Masters?

Private Label Masters is an affiliate course that teaches people about the best thing to sell online through private labeling and white labeling.

What is the Best Product to Sell Online?

The best product to sell online is a product that has the following characteristics:
  • High search volume
  • Low competition
  • High profit margin
  • You are knowledgeable and passionate about it

Start Building a Private Label Company Today

At this point, you should be ready to start your market research and start an Amazon private label store. I strongly recommend using the links in this blog to dig deeper into the subject matters you need more information about.  What experience do you have with white label, private label, and custom-made products?
Are you struggling to decide whether to get cheap business cards online or pay more for a custom business card for your business? That’s okay. It’s an important decision. The best business cards are the ones that help communicate what your brand is about at the lowest cost. We’ll help you decide what business card vendor to use by discussing the benefits of business cards, the goals you are trying to achieve with your business card design, the features you’ll want to consider, and our experiences with different business card printing companies. Throughout the blog, we'll provide business card examples to help you choose the best business card printing service. Once you are done reading this, you’ll be ready to choose the best card for your business. Let’s get started.

Benefits of Business Cards

Woman holding business card on the table Every business should have a business card. Some of the reasons to have one include:
  1. A printed design helps portray a professional image.
  2. They are a quick way to share contact information.
  3. Business cards are the ultimate networking tool.
  4. All business cards help with lead generation.
  5. Business cards are a branding tool.
  6. It is easy to transport business cards.
  7. Cards are one of the lowest-cost marketing tools. Compare the cost of business cards to your other marketing spending.
  8. Unique business cards stand out and give your new contact something to remember you by later.
  9. Touch builds cooperation and trust. Give potential clients something to hold.
  10. Business cards can get you free stuff.
I know the last one sounds silly, but I got a $300 meal at the Foundation Room in Las Vegas from putting a 10-cent business card into a drawing. It was one of the best meals of my life.

What Goals are You Trying to Achieve?

Ultimately, a business card is to help people reach you easier. You’ll want to consider what you are trying to achieve with the business card. Some goals may be: [su_note note_color="#dbeafc"]
  1. Provide your contact information.
  2. Share the company values.
  3. Communicate a specific brand image. Do you want to be viewed as no-frills, a premium product, fun, or another image?
  4. Make it easy to pull up a specific web page.
  5. Provide an easy way to add contact information into phones with QR codes.
  6. Show off your artwork.
  7. Provide a personal business card while job hunting.
[/su_note] Depending on what you are trying to achieve, you’ll want to include specific features. Let’s look at the features you want when designing a business card.

How to Make Cheap Business Cards

There are a lot of choices you’ll need to make when designing business cards. You’ll have to choose:
  1. Quantity
  2. Size and Shape
  3. Material
  4. Texture
  5. Customization
  6. Shipping or Pickup
  7. Timeline
  8. Price
We’ll discuss how these impact the best place to get business cards.

Quantity

Stack of business card Business cards come in different quantities. The more you buy, the less each unit costs. Depending on the type of business card and provider, you may be able to order in quantities of: [su_table responsive="yes" alternate="no" fixed="yes"]
10 Business Cards 100 Cards 1,000 Business Cards 10,000 Cards
25 Cards 250 Business Cards 2,500 Cards 25,000 Business Cards
50 Business Cards 500 Cards 5,000 Business Cards Or More!
[/su_table] The business card printing services have the same amount of labor whether you order one or a million business cards, so they give nice discounts when you buy in bulk. Vistaprint provides an 87% savings when you buy 10,000 cards instead of 100.

Size and Shape

A standard business card is 2” x 3.5”, but many printing services have other shapes like squares, circles, triangles, rounded corners, or mini business cards. The business card printing services will normally charge a premium for anything other than the standard 2” by 3.5 “ size because custom shapes are ordered less frequently. You can even get die cut business cards in custom shapes like the cupcake business cards that UPrinting created. Custom business card design While this business card example makes an impression, unique shapes may have storage challenges and get damaged easier than standard business card shapes. Based on my experience, rounded corners (sometimes called rounded edges) are the most durable of the product options based on pricing.

Material

Your business cards can be made out of different materials. Some of the options are:
  • Paper Stock: The standard material for business cards is paper.
  • Metal: Typically, stainless steel is used for this style.
  • Plastic: These are similar to the plastic for drivers licenses and debit cards. You can find ones made out of recycled materials as well.
  • Fabric: Business cards made of fabric are most commonly used on clothing as labels.
  • Hemp: Use hemp if you want a more sustainable paper business card. It produces 4 to 10X the paper as trees per acre, but most processing is out of the US, decreasing some of the sustainability.
  • Recycled paper: Recycled paper is meant to prevent cutting down trees, but it’s more expensive to produce because of the additional production steps.
  • Cork: Be careful when buying these. Read the materials because it is often just normal paper that is designed to look like cork.
  • Photostock: If you’re using photos, this stock is similar to what you use for photographs.
  • Bamboo: Bamboo can grow up to 3.28 feet per year. Unfortunately, most of the production is in China, so the transportation costs offset some of the environmental impact that this plant could make.
  • Wood: You can make business cards out of Oak, Cherry, Walnut, Cedar, Maple, and other woods using a provider like Cards of Wood.
  • Magnets: Magnets are a great way to create a business card if you work directly with consumers. They can just slap them on the fridge and they see your logo and name every time they get a snack.
  • Stickers: Have some fun and create business cards that can also be stickers.

Cheap Business Cards Stock

Screenshot of Brandly website When you talk about business card stock, you are talking about the thickness of the materials. According to Brandly business cards are typically rated in points (pt.) and range from 11 pt. to 34 pt. Most business card printing companies use 14pt. to 16 pt. paper, but thick card stock tends to resist bending and creasing. The corners hold up better than thin paper stock, too.

Texture

In addition to stock and material, the texture will also play a role in your business card purchasing. Cheap business cards will normally be flat with a matte finish, a term that means dull and without gloss. You can get affordable business cards with other textures including:
  1. High gloss UV coating: These slide across the hand better, and are similar to a glossy finish on a photo. They might show fingerprints, though.
  2. Silk printed: These cards use silk to accent the card for a soft smooth texture. You can choose flat or raised silk to create a custom feel.
  3. Foil embossed: Offset your primary material with foil accents to create a different feel. This can be raised or flat with paper stock.
  4. Natural texture: Natural texture cards look similar to a wall’s texture.
  5. Woven: Criss-crossed fabrics give the card a pattern you can feel.
  6. Material’s texture: Many of the materials have a texture that is readily identified. For instance, most people can readily identify the difference between metal, plastic, and wood.
  7. 3 dimensional: Die-cutting has made it easy for small business owners to get unique business cards. The die-cut shapes don’t have to be flat. They can have multiple layers to them creating completely new textures and tactile sensations.

QR Codes

Screenshot of Beaconstac website These are similar to bar codes except they are square. I mentioned them briefly before, but QR codes are one of the greatest business automation tools I can have ever seen. You can use them for anything if you customize them right. 
  • Scan and pay? No problem.
  • Pull up a menu? Sure can!
  • Send people to your website? You got it!
  • Automatically input your contact information and branding in their phone? Just scan the code!
QR code business cards are readily available through most printers and you can use dynamic QR codes to track the number of uses and change what the code links to. Beaconstac is rated the easiest to use and best ROI by G2 with over 250 reviews. You can also generate free QR codes in Canva and other apps, but won’t have as useful of features.

Customization 

Screenshot of Moo website Each business card printing service will have its own professionally designed templates that small businesses can use to create standard business cards. For instance, VistaPrint has millions of variations for standard business cards when you customize based on the design, stock, finish, and other options. If you want custom business cards, printing services often have a professional graphic designer on staff that can help you for an additional cost. They will also provide guidance on the sizing templates to create your own design. Moo offers templates for custom design using: [su_note note_color="#dbeafc"]
  • Photoshop
  • InDesign
  • Illustrator
[/su_note] They recommend the following specifications:
  1. Text should be larger than 8 pt. 
  2. Lines must be .5 pt or larger.
  3. 300 dots per inch (DPI) are needed.
  4. File size should be smaller than 50 MB.
  5. QR codes should be as large as possible, but no smaller than ½ inch and should be high contrast. They won’t scan if they aren’t done right.

Same Day Business Cards, Bad Customer Service

Screenshot-of-gotprint website Another factor that impacts pricing is how quickly you need the business cards printed. You can normally find a much better price online. It may even come with free shipping depending on the size of your order.  That won’t work if you need a same-day printing service. You’ll have to go local when you need business cards fast. You’ll want to consider the following companies for the best, fast business cards:
  • Don’t procrastinate: A business card printing service will provide the lowest price if they have time to print them and complete the delivery.  GotPrint.com lets you know how fast they can provide their products Typically, around 7 to 10 business days will give you the cheapest price for online business cards.
  • Local Printing Companies: Find a great local printing company to print business cards and other marketing materials. You might pay more, but if you go with a big box store, be aware of their reviews. (They are often not desirable unless you find an employee who cares.) Local business owners want every customer to leave happy because it’s their business and livelihood at stake.
  • Staples Business Cards: Many call Staples the best for same-day business cards. If you order before 2 pm, Staples prints the same day. They often have free delivery for orders over $50. Their Trustpilot score is miserable at 1.6 stars, but 250 cards start as low as $12. When you need cheap business cards printed fast, it’s an option.
  • Office Depot Business Cards: You can get a box of 50 for about $12.00 (or take advantage of their sales for better values. I found eight coupons for the site). The best thing about Office Depot is they have Canva built-in. They also have a miserable 1.5 star Trustpilot Score. I have ordered print products from them and have had no issue, however.
  • FedEx Business Cards: It’s official, big box corporations are not ideal for printing cards. FedEx also has a ton of bad reviews and a 1.3 Trustpilot Score. They also don’t offer same-day orders online. Their pricing starts at $10 for 100 business cards, though.
Don’t get me wrong. The quality will be acceptable, but you may find yourself wasting a lot of time if the employee(s) don’t take pride in their jobs as they make your cards. You’ll also be limited in the options you can print. Let’s look at pricing next.

Pricing

Screenshot of luxuryprinting website You can find cheap and even free business cards, but you might not like the quality. There are online deals where you can get professional business cards for as low as a penny per card when you buy $500, but if you want higher quality custom business cards, you can spend up to $153K for 100 business cards with diamonds. If you want to make a real first impression, check out the Black Astrum cards. Now that we’ve covered the customization options that go into the price of modern designs, let’s look at some of the best inexpensive business cards.

Where Can I Get Cheap Business Cards?

There are a ton of places to order online. Depending on the features you want, there are thirteen companies that people commonly hire for printing business cards.
  1. GotPrint: Best cheap business card design and printing service
  2. MOO: Best place to get business cards
  3. Zazzle: Best for custom business cards
  4. Print Place: Best for business card designers
  5. PsPrint: Best for custom shapes 
  6. Vistaprint: Best design templates
  7. PrintRunner.com: Only provider I found with a free shipping coupon
  8. Elite Flyers: Best for bulk orders
  9. UPrinting: Worst of the white label providers others might rate
  10. Overnight Prints: Best for technical problems, they try to cover with great prices
  11. Staples: Best to print business cards the same day
  12. Office Depot: Second Best same day business card printer
  13. FedEx: Lower ratings than Office Depot, but at a much lower cost, does not offer same-day business cards for small business owners

Rating Methodology of a Business Card Printing Service

I went through some of the most commonly mentioned places for where to get cheap business cards. I gave each business a score from 1 to 10 for each of the 17 categories. 10 is the best. The companies received scores between 66 and 135, which I divided by 14 to create a 10 point scale. To convert these to a 10-point scale, I divided each value by 14. View the full sheet.

GotPrint: 9.64/10

Best Cheap Business Card Design and Printing Service

Screenshot of trustpilot website GotPrint has a 4.5-star rating from Trustpilot from over 6,000 customers. They offer a wide selection of design options and templates to customize and offer 100 standard business cards for about $10. If you need more, you can order up to 100,000 standard business cards. They also offer custom design, elegant finish options, and 500 business card magnets at a great price.

MOO Business Cards: 8.93/10

Best place to get business cards

Screenshot of moo reviews from trustpilot website Moo is focused on quality and they definitely deliver. They aren’t exactly low-cost, nor are they the fastest business card maker. They are the highest rated on Trustpilot and have the most reviews. You can get 50 cards for about $20 or 400 unique business cards for around $120. Literally, each card can have its own picture on it using Printfinity. Another reason Moo is one of the best business card makers is that they offer full branding services. I have personally ordered from them before and love their quality. The full-color pictures are amazing for photographers, but Moo is more expensive. 

Zazzle: 7.86/10

Best Custom Business Cards 

Zazzle is a marketplace of business card printing service companies and other vendors. You can buy designs ranging from their popular 100 QR code business cards for about $30 to the super cool etched plated stainless steel cards by a designer called FoxiPrint on the high end. If you use Zazzle consistently, they offer an annual package similar to Amazon Prime. Between customizability, quality, and the lowest cost shipping, Zazzle is a great option for buying business cards and other office supplies. Screenshot of zazzle website

Print Place: 7.79/10

Best if You Design Business Cards

You might want to check out PrintPlace if you are in the design industry. They are one of four services that appear to be focused on graphic designers. They have a 3.8-star rating compared to the other ones at 1.9 to 2.8 stars. In addition, they offer the largest orders of business cards.

PsPrint: 7/10

Best For Custom Shape Business Cards

Customize business cards in unique shapes with PsPrint custom die-cut cards.  They are a good deal if you want a card for business that stands out or if you order in bulk. The picture below is one of their business card examples. Screenshot from psprint website

Vistaprint Business Cards: 6.21/10

Best Custom Design Templates

Whether you are looking for personal business cards for services or other printing products, you probably know about Vistaprint. Their customer service isn’t that great, but they offer a great selection of free templates to use. If you don’t find what you are looking for, save time and money with free design assistance. Five hundred business cards for $10 is the best known promo, which makes them one of the best places to order cheap business cards online. I bought from Vistaprint back in the day when you could get 500 business cards for $5. They were quick and accurate from a text standpoint, but their full color cards were lackluster and the corners were flimsy.

Printrunner: 5.36/10

Fast cheap business cards, Free shipping over $39 (Subject to Change).

Printrunner is where to print business cards cheaply if you have a small order. Their print prices claim to be as low as under $7, but I could only order business cards online for $8.64. They seem to have the same offerings as PrintPlace, but their expedited costs are lower for 500 business cards or less. 

Elite Flyers 5/10

Fast Bulk Order Business Cards 

Screenshot of Eliteflyers website If you are looking to get your cards fast and save some money, Elite Flyers is one of the better pricing and speed performance options for expedited orders and shipping. The price is best when you buy higher volumes. They have reasonable rates and lots of options. Design starts around $50 if you need help creating a business card.  Their most unique offering is the Lenticular Business Card for 3D images with up to 30 morphing positions. These stand out among the other providers because they use screens that can tell a story.  They would have ranked higher if they had more reviews, but without personally testing them I can’t rank them as high as I would like. I personally want to test the Lenticular cards.

UPrinting 4.93/10

This is another one of the places to get cheap business cards that doesn’t have templates but has similar offerings to PrintPlace and Printrunner. I found UPrinting to be the lowest rated of the competitors that offer virtually identical services because
  1. They had more bad reviews than the others.
  2. Shipping is the only category where they outperformed competitors.
  3. The free shipping deal for over $39 (subject to change) made Printrunner a much better deal.

Overnight Prints: 4.71/10

If you want a wide variety of templates, limited size options, but cheap business cards, Overnight Prints might be an option. It’s at the bottom of the list for a reason, though. The reviews are bad, the shipping estimator didn’t work for me, and they offered an 80% discount. I wouldn’t have listed them except 80% off of $7 is definitely one of the lowest-cost ways to get business cards. 

Get Your Cheap Business Cards Printed

Ultimately, the decision comes down to three choices: [su_note note_color="#dbeafc"]
  1. Quality
  2. Product features
  3. Timeliness of the order
[/su_note] For business cards that communicate a brand message, I would recommend the following:
  • Rounded corners
  • At least 16 pt. stock, but higher is better
  • Consider magnet, sticker, or other specialty business card options

I Want to Leave You with This…

The value of a good impression is measured by the lifetime value of a customer. For most businesses, revenue will exceed the cost of a business card by 1,000 times (or more). While it’s great to have cheap business cards, get the ones that create the brand image you want to portray. What is your experience with printing companies? Should we add others to the list?

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