Choosing and validating your business idea
Course description
Some people dream about starting a certain kind of business, but for others it’s a challenge to decide on a business idea. In this lesson, I’ll talk through the steps to choose an idea and validate its profit potential.
KEY TAKEAWAYS
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Successful businesses provide substantial, tangible value for their target audiences.
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Identifying problems you can solve for customers can help define your niche and brand.
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Providing a unique selling proposition helps you stand out from other businesses in your niche.