Customer retention

🔒 Step 4 - Marketing

Customer retention

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Course description

Retaining customers through customer care and engagement is the best way to grow your business. In this lesson, you’ll discover key customer retention strategies that add value, keep your services evergreen, and keep your customers coming back for more.

KEY TAKEAWAYS

  1. It’s 5 to 25 times cheaper to keep an existing customer than it is to get a new one. 

  2. Add three times more value than the amount of times you ask customers for more business.

  3. Personalized and automated follow-up strategies offer critical ways to add value.

Resources

Customer retention Transcript

🔒 Step 4 - Marketing > Customer retention