Establish a marketing funnel
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Course description
You’ve probably heard the term “marketing funnel” but what does that look like in practice, and how do you set up an effective one for your business? I’ll answer those questions in this lesson.
KEY TAKEAWAYS
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A Customer Relationship Management (CRM) program is a valuable tool for tracking and following up with leads.
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There are several steps in the customer journey lifecycle from first contact through closing.
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If you don’t have a system to follow up with customers you’ll lose more leads from your funnel.
Helpful links
Resources
Design your Customer Journey Worksheet
🔒 Step 4 - Marketing > Establish a marketing funnel
Sample Customer Journey
🔒 Step 4 - Marketing > Establish a marketing funnel
Establish a marketing funnel Transcript
🔒 Step 4 - Marketing > Establish a marketing funnel